
Her Identity Project: God-Given Worth and Confidence for Overwhelmed Moms
Hey Mama! Welcome to Her Identity Project, your Christian women’s podcast and safe space for Jesus-loving moms to rediscover their God-given worth, confidence, and purpose—*beyond* the labels of motherhood.
You're in the right place if you're a busy mom in your 30s or 40s—juggling the messy-middle years of motherhood—and ready to ditch self-doubt and discover all the reasons you're worthy of self-care, feeling beautiful and KNOWING that you are fully deserving of God's perfect plan for your life (AKA your greatest hopes and dreams ✨).
We’ll get real about battling ‘not enough’ lies—and replace them with God’s truth.
My mission is to help you claim Ephesians 2:10 for yourself: recognizing that your true identity comes from *HIM*—as a child of God and His masterpiece 🎨. You don’t need to be perfect or have it all together to know you are loved—or to fully love yourself!
Together, we’ll connect the dots between your inner and outer beauty 💖, so you can show up with confidence and purpose in every area of your life.
We’ll share:
✝️Real-life testimonies of the transforming love of Christ
🔥Powerful scripture insights
🌱Expert advice on mindset, wellness, and inner healing
💄 And yes—practical self-care, like skincare and makeup tips perfect for busy moms!
My goal? To empower you to live out your faith with intention, confidence, and beauty. Join me on this journey, and let’s uncover our authentic, radiant selves—together!
**New episodes drop every Thursday! **
Her Identity Project: God-Given Worth and Confidence for Overwhelmed Moms
Why Mom Isn't Your Only Name: Breaking Free from Identity Loss as a Christian Mom
In this raw and relatable Solo episode, Ashley (a makeup artist-turned-mom of two) shares her journey of losing and rediscovering her identity beyond motherhood. Through personal stories and Scripture, she reminds Christian moms that they are chosen, worthy, and purposed—long before they ever held their babies. Plus, a special announcement about her free workshop to help moms combat shame with God’s truth and practical beauty tips!
✨ Key Takeaways:
1️⃣ "You Were Named Before You Were ‘Mom’"
Ashley’s vulnerable story of feeling invisible at a networking event when asked, "Who are you?"
Scriptures to anchor your identity (Isaiah 43:1, Ephesians 2:10, John 15:16).
2️⃣ The Cost of Losing Yourself
How trading her makeup career for motherhood led to a decade of suppressed passions and shame.
"I couldn’t even list my hobbies—I’d fully disappeared."
3️⃣ God’s Truth vs. Mom Guilt
Why "just a mom" is a lie from the enemy.
How Ashley’s encounter with Jesus (being told "You are chosen") rewrote her story.
4️⃣ Beauty as a Bridge Back to Yourself
"Skincare became my worship—a way to honor God’s masterpiece."
Ashley’s challenge: "Do ONE thing this week that reminds you of the ‘old you’ (even if its swatching lipsticks!)."
5️⃣ Special Announcement: Free Workshop: Designed to Glow — Biblical Confidence & Quick Beauty Hacks (April 29)
💄 Featured *FREE* Workshop Details:
Title: Designed to Glow
Date: April 29
What’s Included:
Biblical teaching on self-worth.
Ashley’s luxe skincare routine (why clean beauty matters).
10-minute "mom glow" makeup demo.
How to Join: email Ashley with the word GLOW to hello@ashleyiduda.com or DM "GLOW" to facebook or IG
📖 Scripture References on being Chosen:
Ephesians 2:10 (You are God’s masterpiece).
Jeremiah 1:5 (Chosen before birth).
1 Peter 2:9 (Royal priesthood-part of a holy nation with a shared purpose).
🛠️ Practical Tools:
Journal Prompt: "What lit me up before kids? How can I reclaim a piece of that now?"
5-Minute Soul Care: Make a daily skincare routine a non-negotiable and speak scripture over yourself while you're at it!
🎧 Listen For:
00:10:00 – Ashley’s "stage-five clinger" baby season and identity crisis.
00:22:00 – How Jesus met her in darkness and called her "chosen."
00:29:00 – Workshop invite! Combat shame with truth + beauty.
Want an easy way to review the show? Send a text and let us know what you loved ;)
Join our facebook community of like-minded mamas for daily inspiration, behind the scenes and sisterhood: https://www.facebook.com/share/g/1DwUZnTjsV/
Did a friend pop in your head while listening? Take a screenshot of your favorite episode and share it!
*Ashley Iduda wants to hear from you! Send her a DM on facebook or IG and tell her what you loved.
*Share your comments or leave a review! What was your biggest takeaway? What was your "I needed to hear that" moment ?!