In this episode, we interview Anthony Giordano, VP of Growth Marketing at Sermo.

What you’ll learn in this episode:

•How to build trust with your audience through content.

•Best practices for collecting and using customer testimonials.

•How AI tools can improve audience insights.

•Strategies for embedding authentic testimonials into marketing materials.

•Creative ways to incorporate testimonials across various channels, including onboarding processes.

Text us what you think about this episode!