In this episode we interview Masha Tarasyuk, Director of Product Marketing at Codecademy, a leading platform helping people learn technical skills and thrive in their careers.

What you'll learn in this episode:

• How to define and maintain a clear, authentic brand voice in the era of generative AI
• Why jargon-free messaging builds trust—and how to achieve it
• Tactics for amplifying internal voices and turning your team into storytellers
• How real customer stories can outperform polished campaigns
• The role of optimism and positivity in brand positioning
• Ways to make collaboration with non-marketing teams efficient and inspiring

Text us what you think about this episode!