The Work From Anywhere Agent
Welcome to The Work From Anywhere Agent with Alexa Rosario, where we’re redefining what it means to succeed in real estate.
This podcast is for agents who dream of having the freedom to work from anywhere, scale back their hours without sacrificing results, and ultimately build a practice they can sell.
Join me as I document my journey, sharing practical insights and strategies to help you systemize your business, leverage your resources, and shift your mindset from agent to business owner. I don’t have all the answers, but I’m figuring it out—and I’m bringing you along for the ride.
If you’re ready to break free from the grind and create a real estate business that works for you, this is your place to start.
The Work From Anywhere Agent
36. How Getting Back to Basics Boosted My Real Estate Game
🚀 “Caught in the whirlwind of shiny new funnels, I realized we often overlook the foundations that truly matter.” Join me as I dive into a revelation that's reshaping how real estate agents approach client relationships.
In today's episode, I unpack the importance of nurturing your existing database over jumping to the latest lead generation trend. It's a journey back to basics, reinforcing the value of relationships that strengthen your business's core.
We'll explore our upcoming Orbit Pluto plan, tailored for agents eager to solidify their foundational skills and improve their database nurturing strategies. Get ready to understand why sometimes, less is more when it comes to high-tech solutions.
Looking for more insights and strategies? Join our Business Systems for Realtors Facebook group to engage in the conversation. Stay tuned as we bring those foundational skills to life! 🌟
there are so many agents that I talk to that are so excited about funnels. They see it like the next shiny object, if you will. And what I find is that a lot of those agents and this may apply to you and it may not, I don't know but they get excited about the lead generation, they get excited about the potential of funnels, but they don't even have the foundation and basics in their business. And so we're actually going to be rolling out a light version of orbit and, as corny as we are, we're going to name it orbit Pluto. It's going to be called our Pluto plan because Pluto is still the smallest planet, and if you're going to say that Pluto is not a planet, then you know what? Maybe you're just not the agent for us. I'm totally kidding. But the Pluto plan is going to focus on agents who just need the foundation, they just need the basics. They really need to go dig into their database and they need to focus on nurturing that database. The only funnel that's going to come with it is our 15 minute consult funnel. Now, before you get disappointed by that, when I first started doing funnels and first started playing with them, this was actually the funnel that I started with and I didn't even have buyer or seller consult funnels or any of that for a very long time. It literally just started as having the link to send people to to schedule the 15 minute consultation. And so our Pluto plan is going to be very much focused on getting you in the habit of nurturing your database, building those relationships, continuing to focus on the database first, right. So it'll include all of our nurture plans. It's going to include the organization setup for your database. For a lot of agents who are coming from Follow up boss, this is going to feel very familiar. This plan is going to offer a lot of the same functionality as follow up boss does. Now we're still going to keep our main plan, which we haven't decided if we're going to call Mars or Earth probably Mars just to keep it fun and that plan is going to focus more on lead generation. So leaning more into our lead funnels, leaning into onboarding clients, leaning into the ad manager a lot of the functionality focused around growing the business, right. So think about tier one, Pluto, focused on running your business better. Tier two is about growing your business and leveraging a little bit of AI. That plan is going to be our core plan and that option is going to focus on really just adding leverage to your business. We do have some plans for a third tier that's going to be all in, focused on AI, where you'll be able to update your database and everything using just AI, and that plan we're probably going to call Jupiter or Saturn or one of the other big planets I don't know yet, but, as you can tell, my astronomy nerd self is having a field day with the names over here.
Alexa:But my point in sharing all of this is the fact that most agents are trying to hop from platform to platform, hoping that something is going to get them the results they're looking for, when in reality, it's not that you need more leads, it's not that you need shinier funnels, it's that you just need to go into your database and focus on the relationships that are actually going to get you to your goal. Right, Like having the very basic, bare bones focus of building better relationships. That is going to take you so far before you ever even need to start leaning into funnels and all the advanced fancy stuff. Right For agents that are like okay, I have my database organized, I'm killing it. Now I'm ready to focus on more. Now I'm stepping into that state of like. I have the bandwidth to sign on more clients. That's when we start focusing on the funnels.
Alexa:But for the agents that are just trying to build some momentum, you don't need the funnels, you don't need the fancy stuff, you just need to get into your database, and so that's what our Pluto plan is going to focus on. So we're going to be looking at rolling this out in the next couple of weeks. So keep an eye out for that, and I just wanted to give you the heads up. So, with that in mind, that is the episode for today. I look forward to chatting with you in the next.
