CommsCast from Mediabrief.com
CommsCast is the Reputation Podcast series from Mediabrief.com, and features conversations between expert PR professionals on their experiences, and on next-level Public Relations for Reputation Management.
We hope that through the conversations between different, accomplished PR pros, CommsCast from Mediabrief will help every custodian of Corporate Reputation in their quest for professional excellence and impact in the truly dynamic, ever-evolving field of Reputation Management.
CommsCast from Mediabrief.com
Aditya Chatterjee of Adfactors PR - The Write Passion. A seminal book on divinity. And impactful communication.
This episode of CommsCast – The Reputation Podcast powered by Adfactors PR features Aditya Chatterjee, author of The Evolution of Our Gods and Vice President at Adfactors PR, in conversation with Pavan R Chawla, Founder-Editor of Mediabrief.com.
Aditya shares the journey behind his remarkable book, which blends photography with deep insights into how India’s depictions of divinity have evolved over time. Described by kiran khalap as “seminal,” the book is built on more than 75,000 kilometers of travel and over 1,000 photographs, and it explores India’s spiritual and iconographic heritage in both visual and philosophical dimensions.
The conversation also explores reputation management in the age of AI, with Aditya highlighting why authenticity and curiosity are more important than ever for communications professionals.
The Evolution of Our Gods is a powerful reminder of the value of cultural understanding in crafting impactful communication.