The naturethrive podcast

naturethrive podcast episode 11 - Bemari Founder Marina Bradford

Jonathan Withey

This episode of the naturethrive Podcast we dive into the evolving landscape of sustainability and nature reporting with our insightful guest, Marina Bradford. Founder of the consultancy Bemari, Marina brings a wealth of experience in helping organisations understand and address their environmental impact. We explore whether the increasing focus on nature by businesses is a passing trend or a fundamental shift, and how it interlinks with climate action. Marina shares her fascinating journey into this field, from her background in audit and risk management to establishing her own consultancies. We discuss the changing cultural attitudes towards sustainability across different global regions and within corporate environments, examining how these perspectives influence action. We also unpack the evolution of language in the sustainability space, from CSR to ESG and beyond, and demystify the crucial concept of double materiality. Finally, we delve into why nature and biodiversity are gaining prominence and how we can make these vital conversations more accessible to a wider audience.

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