The People Connection
The conversations that move us forward start with honesty, and when you diversify perspectives we can come to learn how connected we all really are no matter where we live in the world or what we do.
Listen in on my talks with people from experts to enthusiasts, sharing their passion behind a variety of life topics.
#human-connection#society#cultures#realconversations
The People Connection
Christina: Marketing is More Than a Formula, It's Deeply Human
Do you really understand your target audience? Many small business owners skip crucial steps when it comes to understanding their target audience’s goals, pain points, and behaviors.
In this episode, marketing coach Christina Hunt explains the importance of target audience research and how human design work can help you connect with your audience on a deeper level. She also shares how her personal growth journey has made her a better marketer and teacher.
Important Sections:
- (1:56) Why Your Target Audience is So Important
- (5:00) The Problem With Shiny Object Syndrome
- (6:10) Don’t Base Your Marketing on What Someone Else Is Doing
- (8:09) How Personal Development Helps You Craft an Authentic Marketing Message
- (12:44) Tying Your Business Goals to Your Marketing Objectives
- (14:50) Setting a Solid Marketing Foundation
Connect With the Guest:
- Website: hausvonalbe.com
- Instagram: instagram.com/christinaamhunt
