
ThriveCast: Your Podcast Blueprint for AEC & Construction Manufacturing Success
Welcome to ThriveCast: Your Podcast Blueprint for AEC & Construction Manufacturing Success.
This isn’t just a podcast - it’s your secret weapon for building a powerhouse AEC or construction manufacturing business. We’re talking next-level design strategies, construction management hacks, sales game-changers, and community engagement gold. Basically, if it makes your firm better, we’ll have a recording right here!
Think of this podcast as your ultimate AEC cheat sheet. We serve up sharp insights, actionable tips, and just enough wit to keep things spicy. Whether you’re refining processes, leading with innovation, or crafting a client experience so good it makes your competitors weep, ThriveCast has your back.
Ready to ditch average and dominate? Hit play, and let’s thrive together!
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ThriveCast: Your Podcast Blueprint for AEC & Construction Manufacturing Success
Soaring Together: Why Marketing and Teaming Are the Ultimate AEC Power Couple
In this episode of ThriveCAST, host Shannon Singler dives into a powerhouse conversation with Kristi Pempin, CPSM, Vice President of Marketing and Client Development at White Hawk Engineering, a woman-owned, multidisciplinary firm on a mission to shake up the AEC world.
From landing major federal contracts to mentoring the next gen of talent, Kristi shares how marketing excellence isn't just a department - it's a growth engine. You'll hear how White Hawk leverages smart strategy, deep partnerships, and people-first teaming to drive real results across Texas, Oklahoma, and beyond.
Whether you’re a small firm looking to scale or a marketer searching for your seat at the strategy table, this episode is your playbook for building trust, winning work, and staying true to your values along the way.
Key Takeaways:
- Marketing = Growth: Why White Hawk treats marketing and business development as critical, chargeable assets, not overhead.
- Teaming 2.0: How relationship-driven, people-first partnerships are winning more work (and more trust).
- Small Firm, Big Moves: From a no-poach policy to federal wins, how White Hawk is redefining success in the AEC industry.
🎧 Tune in. Take notes. And maybe steal a few playbook pages.