Make Your Film
Emmy Winning Producer & Director Denis O'Brien gives you step-by-step tips on all facets of production: TV, film, commercial, or documentary. How do we make a budget, where do we shoot, and who shoots it? Much more to come each week.
Make Your Film
Episode 18 -The Cocktail Party Funder
Episode 18: The Cocktail Party Funder
Welcome back! This is Denis O’Brien from MakeYourFilm.net, where we’re here almost every day with tips and wisdom for producers working to bring their films to life. Today, we’re talking about an ingenious strategy to raise funds for your film: The Cocktail Party Funder.
The Concept
This idea revolves around creating a small, intimate event to raise a reasonable budget—let’s say around $400,000. It works best if you have:
- A Recognizable Star
- You need a star that doesn’t require lengthy explanations. If you have to say, “They were in such-and-such,” you might lose the impact. The star should have instant credibility—someone who makes people want to show up.
- A Targeted Guest List
- Ideally, you host this in a location where you plan to shoot and where you can invite people who have the means and the interest to invest in your project. Tailor your guest list to align with your fundraising goals.
The Setup
Invite around 20 couples or individuals with potential to contribute.
- Serve hors d'oeuvres and provide light entertainment.
- Ensure the highlight of the evening is meeting the star, who will also feature in your film.
The Pitch
During the event, you’ll make it clear that guests will have the opportunity to donate and potentially become co-executive producers. If just 10 of your guests commit to contributing $25,000 each, you’ll have a significant portion of your budget raised.
Why It Works
- People enjoy the idea of being part of something local and exciting.
- Meeting a star adds prestige and personal connection to their investment.
- It’s an exclusive and enjoyable evening, making them more likely to contribute.
Key Takeaways
Make sure the event feels special and well organized.
- Communicate clearly that donations are expected after the presentation.
- Highlight the local element if you’re shooting in the same area as the fundraiser.
There’s never been a better time to make a film. Check out MakeYourFilm.net for more resources, links, and videos to help you along the way.
Now go, go make your film!
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