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How to Strive - with Nick Adkins
Hi I am your host and coach Nick.
With over 14 years of experience in professional sports coaching, I have dedicated my career to player and coach development across a variety of sports and industries. My expertise spans both on-field coaching and strategic development roles, where I’ve worked to enhance performance, build high-functioning teams, and foster long-term growth in athletes and coaches alike. In addition to my work in sport, I have also collaborated with businesses to transfer my coaching skills and principles into organizational development, helping teams and leaders thrive in dynamic environments through my transformational leadership approach. My commitment to continuous learning and fostering a growth mindset drives me to always pursue excellence in every aspect of my work.
How to Strive - with Nick Adkins
Creating and developing winning teams - Nigel Adkins
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In this episode of How to Strive, I sit down with Nigel Adkins to explore the leadership, culture and human behaviours behind sustained success in elite sport.
Nigel shares the lessons and principles that helped him guide Southampton FC from League One to the Premier League with back-to-back promotions, stabilise Hull City after relegation, and achieve promotions and play-off success with Scunthorpe United F.C.
Together, we dive into:
- How to create cultures aligned to a shared vision and common goal
- Why developing individuals is the foundation of developing great teams
- The leadership behaviours that create trust, belief and accountability
- How elite environments balance challenge, care and standards
- The importance of communication, alignment and consistency
- Why great teams are built through people, not just tactics
This conversation is packed with insight for:
- coaches
- leaders
- athletes
- teachers
- business professionals
- and anyone striving to create high-performing environments
Nigel’s humility, clarity and leadership shine throughout this episode, offering a rare look into the human side of elite performance and team development.
If you want to understand what truly drives successful teams, not just for moments, but sustainably over time, this episode is for you.
🎧 Listen now and discover how ownership, culture and leadership shape teams capable of striving together towards meaningful success.
Start Striving at
www.strive25.co.uk/