#24 - STOP Neglecting Your Personal Brand Online | Laurens Tijssen

Laurens Tijssen is a digital entrepreneur who helps brands win trust before the first impression. In this episode, we dive into the growing importance of personal branding and why those who fail to build trust online risk being left behind in the modern marketplace.

Chapters

• 0:00 Intro
• 1:12 What Is Personal Branding And Why Is It On The Rise?
• 4:20 Why You Have To Position Yourself Online
• 6:33 Millennials Are More Likely To Buy From Personal Brands
• 8:38 How To Instill Trust Through Your Reputation
• 11:25 The Fine Line Between Adding Value And Being Controversial
• 15:15 What Laurens Doesn't Want His Personal Brand To Be
• 16:40 Be Truthful About Who You Present Yourself To Be Online
• 20:00 Things To Include In Your Brand
• 24:34 Our Thoughts On Monk Mode
• 25:23 Our Relationship With Failure Matters
• 28:33 Starting An E-Commerce Store At The Age Of 14
• 32:20 The Alternative Path Looks Dodgy Because You Haven't Tapped Into It Yet
• 35:23 Our Relationship With Failure Matters
• 38:18 Laurens' Two Traits That Make A Great Entrepreneur
• 41:38 Entrepreneurship Has Become The New Rat Race
• 44:19 The Success You Seek Requires Sacrifice
• 49:39 Lessons From The People Laurens Looks Up To
• 52:16 People Who've Had The Most Influence On Laurens
• 57:01 What Drives Laurens In The Difficult Times
• 58:30 The Last Question Closing Tradition