Dot Org: How Nonprofits Tell Their Stories
For businesses and organizations with a purpose-driven mission, telling their own story can feel daunting. Dot Org is the podcast that helps nonprofit leaders master the foundations, techniques, and effectiveness of storytelling.
It's hosted by Matt Pearl, a nationally award-winning broadcast journalist who now runs Pearl Impact Media, providing meaningful, memorable video storytelling for nonprofits and purpose-driven businesses.
Dot Org: How Nonprofits Tell Their Stories
EP 2: Andreas Karelas, RE-volv, on storytelling as the mission
Recently I worked with a client that provides grants and guidance for nonprofits in the climate space, particularly solar and clean energy. They wanted a video that spotlighted several of their grantees, which – in one case – sent me on a cross-country trip to the Bay Area to meet a truly impressive nonprofit with an equally impressive leader. He is the founder and executive director of RE-volv, Andreas Karelas.
For more than a decade, RE-volv has made storytelling central to not just its marketing but its mission. It's listed as a climate justice nonprofit that helps nonprofits across the country go solar, while also raising awareness about solar's benefits. Video intertwines with that mission, and it's a non-negotiable investment for Karelas and his team.
Karelas is my guest on Episode 2 of DOT ORG.