.png)
Digital Transformation Survivors.
Managing complex web ecosystems—whether it’s multiple websites, diverse user journeys, or varied audiences—comes with unique challenges that differ from those faced by businesses with a single focus.
In this podcast, we sit down with industry leaders who navigate these complexities every day. We’ll uncover their strategies for managing teams, technologies, and stakeholder expectations, offering insights that can help you optimize your own web program.
Join us as we explore what it takes to turn digital complexity into a competitive advantage.
Digital Transformation Survivors.
Episode 5, Part 2 – Dr Jonathan Sykes
In this episode of Digital Transformation Survivors, host Julian Tedstone continues his conversation with Dr. Jonathan Sykes, exploring the critical role of content design, user research, and service transformation in the public sector.
Jonathan shares how understanding audience context, emotions, and stress levels is vital—especially when designing digital services for government users in crisis. They discuss how AI and content design can streamline complex services, making them more accessible while ensuring human-centered experiences.
Jonathan also reflects on his journey from academia to digital transformation, his work in human-computer interaction, AI, and gaming, and how the public sector is leading the way in user-focused digital innovation.
Listen now to discover why great digital experiences start with understanding people.