Creatives on Camera: Artists and Crafters Using Video to Teach, Sell and Inspire Online
Creatives on Camera explores how artists, makers, and creative educators turn what they know into workshops, courses, and income.
Host Lyric Montgomery Kinard shares real conversations about teaching online, finding students, pricing, simple tech, and building a business that works in the real world. If you want to teach your craft but feel stuck on where to start—or how to make it sustainable—this podcast shows you what’s actually involved.
Creatives on Camera: Artists and Crafters Using Video to Teach, Sell and Inspire Online
Maria Coryell-Martin on Building Art Toolkit and a Sustainable Creative Business
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When I first met Maria Coryell-Martin, I was struck by her adventurous spirit; she’s an expeditionary artist who has sketched walruses in Greenland, penguins in Antarctica, and built a business that now reaches creatives worldwide.
In this episode of Creatives on Camera, I talk with Maria about how she turned necessity into invention, creating her first pocket watercolor palette while crawling through the sand to sketch wildlife, and how that small idea grew into Art Toolkit, a thriving business with e-commerce, a retail shop, online courses, and a global creative community. Maria shares what it really looks like to build a business step by step: starting with simple tools like Zoom and Shopify, adding layers only when needed, and focusing on practice over perfection. We also talk about using video to connect and build trust, the power of persistence, and why she believes art is a tool, not a talent. If you’ve ever felt like you don’t have the perfect tech, the perfect setup, or enough time to get started, this conversation will remind you that starting small is enough. You can grow from there.
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