
Boardroom Uncovered
Boardroom Uncovered is an interview series where City AM's UK editor and host Jon Robinson sits down with the biggest bosses in the UK to find out what makes them tick.
Each Boardroom Uncovered episode seeks to reveal the personality of the business leader being interviewed – beyond the carefully crafted quotes contained in press releases of updates to the London Stock Exchange.
Conversations delve into what it's actually like to lead a company that's known in every household across the UK, the pressure that brings and how the leader is able to stay at the top.
Tune in for career advice, business insights, storytelling, laughs and more.
Boardroom Uncovered
22. Rory Sutherland on 'boring' free market capitalism and house buying in London | Ogilvy
Capitalism is "unbelievably tedious" and needs to be rebranded in order for people to fight for its survival by the end of Donald Trump's second US administration, marketing veteran Rory Sutherland has said.
Speaking on the latest episode of City AM's Boardroom Uncovered podcast, Sutherland said that free market capitalism has been made "so boring that I'm not sure people really feel the urge to defend it anymore".
He added that another name for capitalism is needed – one which recognises that "markets do not mean financial markets, but fundamentally wealth is created through innovation, marketing, behavioural change".
The Ogilvy chairman also touched on the impact of having the 'bank of mum and dad' and how difficult buying a house in London has become.
Boardroom Uncovered is also available in video format as well.