Get A Handle On It
Welcome to Get a Handle On It—the podcast where motherhood, influencing, and entrepreneurship collide. I’m your host, Lydia Jean: a mompreneur, content creator, and founder of It Girl Agency, where we’ve helped hundreds of creators secure six-figure brand deals and build thriving careers.
Each week, I bring you candid conversations, actionable tips, and real stories from moms who are balancing mom life and building their brands. Together, we’ll navigate the messy, rewarding world of influencer life because balancing it all is tough, but you don’t have to do it alone. So, grab your oat milk latte and AirPods, and listen in each week as we work to Get a Handle On It together!
Get A Handle On It
07: Can’t Post, Too Sad
For the girlies who are creatively cooked - this one’s for you.
If the thought of making another reel makes you want to vomit, or you’ve been staring at your phone thinking “I literally can’t post, I’m too tired,” welcome. You’re not lazy, you’re not unmotivated… you’re probably just burnt out. And yes, it happens to everyone – myself included.
In this Episode, I’m getting real about:
- How to tell if it’s burnout or just fear/resistance
- Why taking a break will not break your account
- How to show up without going full production mode (hello, soft content!)
- What I tell every creator at It Girl Agency when they’re running on fumes
Plus, I’m answering your Qs:
- Is this just a bad day or actual burnout?
- Will taking a break tank my engagement?
- What if I feel guilty for resting?
If you’re tired, snappy, or just not excited about your content right now, take a breath. You’re not broken. You’re just spent. Let’s talk about it.
Let's be friends! Find us on Instagram @itgirlagency