#15 Yolanda McCray: Prioritizing business credit to grow her boutique

Listen to the inspiring journey of Yolanda McCray, owner of Skyler M Style & Wellness, as she details starting a fashion and lifestyle boutique as a side business. She highlights how she prioritizes business credit today to be ready for future growth. Also, she discusses creating a business model focused on a passion for crafting, her sales strategies and challenges, as well as the importance of mental health.

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Nav Technologies, Inc. (“Nav”) makes no assurances or representations regarding the accuracy or sufficiency of the information included in this podcast. This podcast is for educational purposes only, and is not legal or financial advice. If you have questions, consult a trusted professional to help you make specific decisions about your business. The views, opinions, and statements expressed by the host and guests on this podcast are their own and do not necessarily reflect the views or opinions of Nav.

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Chapters

• 0:00 Starting Skyler M Style & Wellness during the pandemic
• 3:42 Handmade and sources products strategy
• 9:46 Testing products at vendor markets and learning from customer feedback
• 12:21 Early mistakes to avoid when starting a small business
• 14:06 Staying true to your brand values while serving customers
• 15:53 Expanding into wellness consulting as a licensed social worker
• 20:11 Building business credit, using credit cards wisely, and applying for grants
• 28:00 Mental health tips for entrepreneurs: avoiding burnout and setting boundaries
• 33:32 Practical advice and resources for small business owners