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OutWork'em Podcast
Welcome to the Outwork'em Podcast by OutWork'em Digital!
Join hosts Ryan Kearney and Jana Kearney of OutWork'em Digital, as they interview top leaders in the home service industry. This podcast offers in-depth conversations with successful entrepreneurs and industry experts to help you elevate your marketing, sales, and business strategies.
Whether you're in HVAC, roofing, plumbing, mold remediation, or any other home service field, the Outwork'em Podcast provides actionable insights and real-world advice to help you outwork the competition and grow your business. Hear from founders and innovators who share their experiences, marketing tactics, and how they've achieved lasting success in their markets.
Subscribe now and stay updated on the latest episodes to learn how to take your home service business to the next level.
🔗 Learn more about OutWork'em Digital at Outworkemdigital.com
OutWork'em Podcast
73-Year HVAC Business Goes Digital | Ben Van Balen | Outwork'em Ep. 20
Join Ryan Kearney as he interviews Ben Van Balen, owner of Triangle Air Conditioning in Pittsburgh's South Hills! Ben shares how he modernized a 73-year family HVAC business while preserving its legacy values.
Key Topics:
- Transitioning from pencil-and-paper to digital systems without overwhelming veteran staff
- Growing revenue from $800K to $2.7M through strategic tech adoption
- Educating customers on high-efficiency equipment and $2,600 federal tax credits
- Smart business acquisition that added 1,500 customers with 92% retention
- Why learning to say "NO" is crucial for business owners
Connect with Triangle Air Conditioning:
- Website: triangleairconditioning.com
- Service Areas: South Hills Pittsburgh - Bridgeville, Castle Shannon, Banksville, and surrounding communities
- Specialties: Same-day emergency service, high-efficiency installations, federal tax credit guidance
Ready to modernize your HVAC business? Visit outworkemdigital.com to learn how we help contractors leverage technology for growth! 📈
Show Notes
About Ben Van Balen
Owner of Triangle Air Conditioning, a 73-year family business serving Pittsburgh's South Hills. Ben took over the company after his father's sudden passing in 2007, originally planning to stay "just two years" but has since tripled revenue through strategic modernization.
Key Business Transformations
Technology Modernization:
- Moved from pencil-and-paper to iPad-based systems
- Implemented flat-rate pricing structure
- Gradual "baby steps" approach to avoid overwhelming 30-year veteran employees
Strategic Growth:
- Revenue growth: $800K to $2.7M in 5 years
- Acquired smaller HVAC business with 92% customer retention
- Personal customer visits with introduction letters during acquisition
Customer Education Focus:
- High-efficiency equipment (25 SEER vs. old 10 SEER)
- Federal tax credits up to $2,600
- Utility rebates and manufacturer incentives
- ROI education on efficiency investments
Service Area
Primary coverage: South Hills of Pittsburgh including Bridgeville, Castle Shannon, Banksville Road area, and surrounding communities. Same-day service commitment within territory.
Rapid Fire Highlights
- Best Business Advice: Learn to say "NO"
- Favorite Book: "Good to Great"
- Essential Tool: iPads and in-vehicle technology
- Daily Routine: 6 AM start, email check, team dock meetings
- Industry Excitement: Inverter technology and environmental efficiency
Connect with Triangle Air Conditioning
- Website: triangleairconditioning.com
- Google Search: "Triangle Air Conditioning Pittsburgh"
- Service Areas: South Hills Pittsburgh communities
- Specialties: Emergency service, high-efficiency systems, tax credit assistance
Want to modernize your Home Service business like Ben? Visit outworkemdigital.com