Upleveling
Upleveling is the podcast for entrepreneurs who want to build better leaders, smarter systems, and bigger results. Hosted by Joy Lutz, CPA, each episode dives into mindset, operations, and strategies to help you grow your business.
Upleveling
Goal Planning vs. Issues-Based Planning
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At the end of every year, business owners rush to set new goals — bigger revenue, better margins, more time back. But most small businesses don’t have a goal problem… they have an issues problem. In this episode, we break down why traditional goal-setting often fails and why issues-based planning is a far more powerful approach for growing businesses.
You’ll learn the real difference between goals, issues, and projects, how to uncover the root causes holding your business back, and a simple 90-day framework to finally create momentum. If you’ve ever set goals that went nowhere, this episode will show you what to focus on instead — and how to build a business that can actually support your big vision.