Are we allowed to say that?
Welcome to the "Are We Allowed to Say That?" Show! 🎙️
Join your hosts Shannon Boyle and Bec Sadek as they dive into all things network marketing—with a healthy dose of humor and a side of real talk.
Each week, we’ll teach, inspire, and definitely make you laugh, but more importantly, we’ll bring you the inside tips, the no-holds-barred truths, and the kind of real talk that most people don’t have the guts to say.
Think of it as chatting with your sideline besties poolside, margaritas in hand, swapping stories about the wild ride that is network marketing. Whether you're a seasoned pro or just getting started, we’re here to help you laugh through the chaos and level up your business. 🍹
Are we allowed to say that?
The Era of the Investigator: Nurturing Today’s Slow Burn Buyers
In this week’s episode, we unpack how the buying landscape has shifted—today’s prospects aren’t impulse-clicking; they’re investigating. If you feel like leads go cold faster than they used to, this episode is your playbook for slowing down, leaning in, and nurturing trust at every step.
We cover:
- Why Buyers Became Investigators
- The rise of social proof, endless options, and “analysis paralysis”
- How two years of oversaturated marketing taught prospects to pause and research
- The New Trust Timeline
- What used to take days now takes weeks or even months
- Key touchpoints where buyers are looking for proof: reviews, FAQs, third-party validation
- Patience as a Superpower
- Why chasing “instant closes” actually flips prospects off
- The mindset shift from “pitch fast” to “nurture slow”
If you’ve ever felt frustrated that leads go silent or you’re tired of the “post and pray” approach—tune in and learn how to guide today’s investigator-buyers from research to relationship to “yes.”
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