Building Before Validating: Katja Lisanskaya and the Rise & Fall of Everent

 In this episode, we sit down with Katja Lisanskaya, a talented software engineer and creative thinker, who shares the story behind Everent, her ambitious peer-to-peer tenting platform for everyday items. Katja rapidly built a sleek, functional product, but soon discovered a hard truth many creators face: a great solution doesn’t matter if it’s not solving the right problem.