Hustle-Free Entrepreneur
Welcome to The Hustle-Free Entrepreneur, the go-to podcast for event industry professionals and service-based business owners ready to ditch the hustle mindset and build sustainable, efficient businesses.
Join us as we pull back the curtain on the unsexy side of entrepreneurship—think systems, processes, and back-office strategies that move the needle. Through expert interviews, actionable tips, and candid conversations, you’ll learn how to master running your business to focus on growth, profits, and living life on your terms.
Whether you’re an event planner, venue owner, caterer, or solopreneur in any service-based field, this podcast is your ultimate resource for business success.
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Hustle-Free Entrepreneur
What No One Tells You About Owning an Event Venue: Marketing, Pricing & Reality Check
In this insightful episode of Hustle Free Entrepreneur, host Jese Lewing Gary sits down with Bonnie, the owner of B Social Event Space, to dive deep into the real, unfiltered journey of building and running a successful event venue. Bonnie shares how she got started in the event industry, the challenges she didn’t see coming, and the strategies she’s learned to stay focused, profitable, and in control of her business.
From event production tactics to venue marketing strategies, this conversation is filled with valuable advice for anyone in the events industry, especially those considering or currently managing a venue. Jese and Bonnie also bust a few common myths about what it takes to run a venue and how to position your brand for long-term success.
Key Takeaways:
- You don’t need to have it all figured out to start.
- Continuous learning is key to staying competitive in the event industry.
- Time and self-management are critical to success as a business owner.
- Learning to say no helps protect your time, boundaries, and vision.
- Visual aesthetics don’t guarantee bookings—strategy does.
- Focus on quality over quantity in your event offerings and clients.
- Understand your true operating costs before setting your prices.
- Use free tools like Google My Business to improve online visibility.
- Be intentional with your marketing and client communication.
- Know your unique selling proposition (USP)—and market it.
About the Guest:
Bonnie is a passionate venue owner and entrepreneur who turned her vision into a thriving event space. Her story is one of resilience, growth, and strategy. She’s on a mission to build a brand that serves both clients and her community with intention and purpose.
Resources & Mentions:
- Google My Business: https://www.google.com/business/
- Connect with Jese: https://greeneyedambition.com
- Connect with Bonnie: https://www.instagram.com/bsocialeventspace/?hl=en
- Find out more about my Honeybook setup services: https://businessconsultantcompany24914.hbportal.co/public/HBcreation
Stay Connected:
Love this episode? Be sure to subscribe, rate, and share it with a fellow event industry pro.
Follow Jese on Instagram @greeneyedambition for more event business tips, systems advice, and behind-the-scenes content from the Hustle Free Entrepreneur podcast.
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📌 Instagram: @greeneyedambition
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Until next time, keep building smarter—not harder!
