Present and Powerful: Omnipresence in Leadership & Motherhood

Earned Media, Real Results: Inside the PR Strategies That Actually Work (PART 1)

• Lyndsey Akers

In the latest solo episode, host and PR expert, Lyndsey Akers, unpacks what it truly takes to be seen, heard, and recognized through earned media. With a focus on PR strategy, earned media, and visibility, Lyndsey draws from real-world case studies (her clients) and her experience coaching ambitious entrepreneurs into the spotlight.

Hear behind-the-scenes success stories of clients who turned their personal stories into media-worthy moments, learning how coaching, resilience, and community support helped them break through. From mindset shifts to strategic positioning, this episode is a masterclass in media visibility and public relations for impact-driven entrepreneurs.

🔥 Key Takeaways:

Earned media remains one of the most powerful tools for brand visibility.
Entrepreneurs with consistent media features approach visibility with a clear mindset and game plan.
Case studies offer insight into real applications of PR strategies.
Thought leadership and storytelling are critical to building credibility.
Coaching accelerates visibility (hiring an agency is not always the only option)
Community plays a pivotal role in visibility and success.
Resilience and adaptability separate those who get noticed from those who don't.
Strategic PR efforts can fuel sustainable brand growth.

🎧 Chapters:
00:00 — Unlocking Media Visibility: The Journey Begins
08:12 — Case Studies of Success: Real Entrepreneurs, Real Strategies
26:14 — Coaching for Visibility: Empowering Entrepreneurs
30:14 — Resilience and Adaptability: The Entrepreneurial Spirit

People on this episode