ICYMI: The Savannah Bananas and the Surprisingly Serious Business of Fun

Fandom Unpacked

Fandom Unpacked
ICYMI: The Savannah Bananas and the Surprisingly Serious Business of Fun
May 26, 2026
Situation

We break down how the Savannah Bananas build a fan experience by doing the exact opposite of “normal” and keeping everything anchored to entertainment. We hear from co-owner Emily Cole on the behind-the-scenes planning that turns a baseball stop into a fan-first trip people schedule a year in advance.


• The Savannah Bananas’ philosophy of rejecting normal to create standout sports entertainment 
• What “holistic fandom” looks like in real life through merch, lotteries, and travel planning 
• Touring new communities weekly and learning fast through real operations constraints 
• Why communication across security, food and bev, groundskeepers, and entertainment makes or breaks the show 
• How site visits and years-ahead planning reduce friction and win trust in someone else’s venue 

Listen to the full episode with Emily Cole: https://www.buzzsprout.com/2449648/episodes/18327072


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