NBA Loyalty Rewards On-Chain with Uptop

We’re diving into a first-of-its-kind partnership between Uptop and Avalanche, powering a new generation of fan loyalty programs with the Cavs and Pistons. This isn’t just about points and perks—it’s about turning everyday purchases into meaningful rewards and building long-term fan relationships on-chain. We’ll explore how this works, why it matters, and what it tells us about the future of fandom.

Speakers:

• Breevie – Host, Senior Social Media Manager at Ava Labs
• John Timoney – Co-Founder & CEO, Uptop 
• Jake Cvengros – BD Manager, Consumer Enterprise at Ava Labs