In this conversation, KJ Brewer and Sonji Cosby discuss the current state of the beauty industry, focusing on the recent closure of Ami Cole, a brand catering to deeper skin tones. They explore the implications of this closure, the crowded beauty market, and the challenges faced by black-owned brands in securing investment. The discussion also touches on cultural appropriation in beauty, the importance of diversity in product development, and the need for consumers to support inclusive beauty brands. The hosts emphasize the significance of word-of-mouth marketing and the role of social media in promoting these brands.

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