Swearing By It
Two women, unfiltered insights into business and life, that we swear by, plus the occasional F-bomb.
Hosted by Audrina Blackburn and Sydney de Arenas Sherman, female founders and passionate business mentors, Swearing By It brings you into the unfiltered conversation of what it really takes to build a business while balancing the demands of family life.
Expect raw, insightful conversations from two accomplished entrepreneurs who know exactly what you’re going through—and can confidently say, “No one has it all figured out.” From tough lessons and big wins to the WTF moments in between, we share real experiences, professional guidance, and the kind of advice we swear by—because it doesn’t just sound good, it actually works.
Whether you're launching, scaling, or just trying to find sanity in the madness, this podcast is your go-to for real talk, practical strategies, and the motivation to keep going.
If you’re looking for a space where you can feel seen, supported, and pushed to achieve more—welcome. We’re in this together. Subscribe to stay up to date, we release new episodes every week.
Swearing By It
Audrina's Story: Does Your Past Determine Your Future? How Our Choices Shape Our Journey
Do you ever stop and think about how all your past decisions led you to where you are now?
In this week’s episode, Sydney and Audrina discuss how their choices have shaped their present careers, future career paths, and personal relationships. Audrina dives into her experience being laid off from a company where she was an instrumental part of their growth and felt secure in her position. She explains how she felt blindsided by the decision, but can see now that it was the push she needed to get out of a company she didn’t align with.
This exit from the corporate world made Audrina realize she had become complacent in her career and forced her to refocus on options she hadn’t considered before––like entrepreneurship. Becoming complacent is often one of the worst things to happen in your job because it stops you from moving forward and reaching your full potential. The main tip here is to listen to your gut!
Both Sydney and Audrina discuss how manifestation and vision boards play a large part in their future planning, enabling them to achieve their work and life goals. By thinking about the future as if you already possess the skills, finances, or position you’re envisioning, your brain activates differently, allowing you to move in that direction without even realizing it!
In This Conversation:
- Audrina shares her backstory—how she went from a professional ballroom dancer to the Vice President of Business Operations, overcame an unexpected and emotional layoff, and started a new career in entrepreneurship.
- The stigma surrounding being let go from a position, and how we often attach our self-worth and identities to our career title.
- What happens when you feel yourself becoming complacent in your current position, how to move out of an industry you don’t enjoy, and trusting your gut to guide you on your career path. (Listen to Episode 2 to hear how we learned to listen to our intuition) https://open.spotify.com/episode/1JMklG4G6hAZ6ALjTdY7pP?si=ViP6uc1cQeCQDfhv3j4ZMw
For more unfiltered conversations about entrepreneurship, family life, and managing the daily demands of “doing it all”, click the Follow button so you don’t miss an episode!
If anything we talked about resonated with you, we’d love to hear about it! Always feel free to reach out with questions, comments, or future topics you want to hear.
Connect with us:
Instagram: https://www.instagram.com/swearingbyit/
LinkedIn:
Audrina: https://www.linkedin.com/in/audrinablackburn/
Sydney: https://www.linkedin.com/in/sydneymsherman/
Resources We Mentioned:
Saving for the future self: Neural measures of future self-continuity predict temporal discounting
You can read more about this research and Hal Hershfield here.