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Cosmic Conversations
B2B tech startup growth insights from the UK’s top VCs.
Join Matthew Codd, an experienced SaaS sales expert, as he interviews the UK's leading VC's to discover the state of the current investment landscape and to give startup founders they insights they need to scale successfully. From how to pitch to knowing if VC or Angel is right for you, we give you the inside track from those leading startup investment.
This is Cosmic Conversations.
Cosmic Conversations
The VC hierarchy of needs for B2B SaaS founders with Edward Keelan at Octopus Ventures
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Clarity beats clever in the pitch room.
I sat down with Edward Keelan, Partner at Octopus Ventures, to unpack what really drives a yes from investors.
We cover:
• The VC hierarchy of needs and why the founder comes first
• Commercial acumen that matters at pre-Series A and beyond
• Capital efficiency, burn ratio, and controlling headcount
• Lean teams using AI and tooling to scale with discipline
• The right time to hire a VP Sales and how to avoid the merry-go-round
• GTM that works: repeatable pipeline before more salespeople
• How founders should diligence a VC and get real post-investment support
• The hidden cost of a bad early commercial hire
Find out more:
Edward Keelan (guest)
Connect with Edward on LinkedIn
Find out more about the Octopus Ventures
Matthew Codd (host)
Find out more about my business, Cosmic Partners
