Small Town Business with Erika McInerney
Small Town Business shines a light on people making big things happen in small towns, regional and rural communities. Each episode is in two-parts. In Part one, we chat with a small-town business owner, hand picked because they have a particularly special story to tell. They generously share the ups and downs and all the in-betweens of their business, before part two where I draw out one of the key points of the discussion into a specific learning with a focus on marketing and business development.Follow along for inspiring stories from community-driven, authentic people. Then let Erika McInerney - that’s me your host - teach you how you can take that inspiration and turn into into action for your business.Whether you’re already living in a small town, thinking of moving, or wondering what business is like outside the city - this podcast is for you. Make sure you follow or subscribe so you don’t miss an episode and, if you’ve just found this, make sure you start from the beginning.
Small Town Business with Erika McInerney
28. Erika on Resilience
When crisis hits your town or your business, it’s hard to know where to start. This episode is packed with practical ideas to prepare for disaster or down time, but also advice on what to do and how to approach marketing and promotion when things are not ‘business as usual’.
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The Small Town Business Podcast was recorded on the lands of the GunaiKurnai and I wish to pay my respects to their Elders; past and present.
Audio production by Laura at Podcast Support Services.