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The Affluent CEO Show: She didn't build the wrong life. She just built it as the wrong woman.
The Affluent CEO Show
She didn't build the wrong life. She just built it as the wrong woman.
This is for the woman who has already succeeded — and knows, in the place she doesn't say out loud, that the woman who built it isn't her.
Not fully.
This isn't a podcast about strategy. It's about the identity underneath it. The nervous system driving it. The truth she's been avoiding.
Because more growth isn't what's missing. Honesty is.
Every episode dismantles the performance — the one that built the business, the income, the life — and reveals what it's costing her to stay there.
Through raw conversations, precision frameworks, and the kind of depth that confronts instead of comforts — this is where she stops expanding from who she was and starts leading from who she actually is.
Not hustle. Not performance. Not another blueprint.
Sovereignty.
Hosted by Yuliana Francie — CPA, author of Embody. Elevate. Expand. — this is where the performance ends and she begins.
Follow now.
If this found you, you already know why.
Follow now. The woman you are becoming is already listening.
📲 Follow me for more exclusive content:
👉 Instagram: https://instagram.com/yulianafrancie
👉 Facebook: https://www.facebook.com/YulianaFrancie/
👉 LinkedIn: https://www.linkedin.com/in/yulianafrancie/
The Affluent CEO Show: She didn't build the wrong life. She just built it as the wrong woman.
Strategy Is the GPS. Identity Is the Engine.
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Why Copying Another Woman’s Blueprint Will Keep You Stuck Forever
If Episode One cracked open the illusion… this episode rewires the truth.
Because the problem was never your strategy.
It was the identity driving it.
In this second instalment of the Book Launch Series, Yuliana Francie takes you deeper into the ELEVATE phase of Identity-Led Scaling™—where you stop borrowing blueprints and start building from your own design.
Strategy is the GPS. Identity is the engine.
You’ve been buying maps when you needed a new vehicle.
If you’ve ever felt like:
- You’re doing everything right… but something still isn’t working
- You’ve invested in courses, coaches, and strategies that only worked temporarily
- You keep rebuilding your business every 18–24 months
This episode will land hard—in the best way.
✧ Ready to Go Deeper?
Inside Yuliana’s new book Embody. Elevate. Expand., you’ll find:
- The full Leadership Archetype framework
- Aligned revenue models + pricing strategies
- The Scaling Readiness Diagnostic
- AI-powered journaling companion
👉 Access the book + bonus bundle here: https://yulianafrancie.com/embody
If this episode is hitting ... it's not random.
You're ready for the next version of you.
Start here: https://yulianafrancie.com/embody/
