Tash Talks TV

Maxine Laceby: I was 50 and making bone broth at home. Then I built a £30m brand.

Tash Courtenay-Smith Season 2 Episode 2

In this episode of Tash Talks TV, Tash sits down with Maxine Laceby, founder of Absolute Collagen, to discuss how she built the UK’s biggest collagen brand from her kitchen table at 50 years old – with zero business experience.

Maxine shares:

  • Why launching a business later in life was her superpower
  • How she turned a homemade bone broth recipe into a multi-million-pound brand
  • Her journey from packing orders at home to leading a £30M company
  • How she built Absolute Collagen alongside her daughter Darcy
  • The power of community & why her “Absoluters” are at the heart of the brand

From battling imposter syndrome to proving that age is no barrier to success, Maxine’s story is proof that owning who you are is the key to thriving in business and in life.