Tash Talks TV

DTC recruitment: Why you can’t find the right talent – and how you can fix that problem

Tash Courtenay-Smith Season 2 Episode 8

In this episode of Tash Talks TV, Tash sits down with Luke Plane, founder of Fulfilled Talent, to discuss why recruitment in e-commerce is broken—and what brands can do to attract and retain the best talent.

Luke shares:

  • Why so many brands struggle to hire—and how they’re getting recruitment wrong
  • How rising salaries, talent shortages, and remote work are reshaping the hiring landscape
  • Why employer branding is the real secret to hiring top-tier candidates
  • The battle between agency vs. in-house hiring and when to use each
  • How Fulfilled Talent is disrupting the recruitment model with a fresh approach

From the myths about “unicorn hires” to why culture is just as important as salary, Luke’s insights will change the way you think about hiring in e-commerce.