IAB NZ Insights
Designed for the marketing and media industries, this Google Notebook LM podcast will help you navigate the ever-evolving world of digital advertising. Brought to you by IAB New Zealand, this podcast delivers simple, AI generated summaries of our events and resources in 15 minute podcast form.
IAB NZ Insights
MeasureUp 2025: Creating a Culture of Measurement
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MeasureUp, IAB's largest marketing measurement conference returned to New Zealand for its second year to celebrate what it takes to create a culture of measurement and effectiveness. The sold out event included spicy panels 🌶️ hot takes, industry experts and mic drop moments 🎤
Thank you to the IAB New Zealand Data, Privacy & Measurement Council for creating this event, and to its Measurement Working Group for developing this post-event resource that has been turned into an AI generated podcast, thanks to the magic of Google NotebookLM.
Please note: This is an automatically generated AI podcast based on content from events and outputs and not the direct perspectives of the presenters or IAB New Zealand.