Episode 24: The Roadmap to Business Success with Anthony Markey

Anthony Markey – Business Profit Advocate & Connector

With over seven years of experience as a self-employed professional, Anthony Markey specializes in helping businesses uncover hidden financial opportunities to save and maximize profits. Beginning his career in the life and health insurance industry, he transitioned into the B2B space, where he partners with business owners to identify cost-saving strategies they may not even know exist.

Anthony's passion lies in building relationships and fostering collaboration rather than competition. As the host of the I Know a Guy podcast, he connects with industry leaders, shares their stories, and facilitates valuable partnerships. His mission is simple: to provide business owners with the financial insights they need to reinvest wisely and grow sustainably.

A firm believer in the Zig Ziglar philosophy—“Help enough people get what they want, and you’ll get what you want”—Anthony leads with a service-first mindset, always looking for ways to create meaningful connections and add value to those around him.

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Transcript

 
 00:00:08.960 --> 00:00:13.360
 welcome to the forged in fire podcast
 
 00:00:13.679 --> 00:00:19.920
 meet your host nate farmer eden
 co-founder and ceo of eden capital
 
 00:00:18.320 --> 00:00:24.640
 dedicated to achieving financial
 independence for his community and cole
 
 00:00:22.160 --> 00:00:28.840
 farrell founder and ceo of vulcan
 capital a real estate expert with a
 
 00:00:26.560 --> 00:00:34.800
 passion for empowering others through
 education stay tuned for another episode
 
 00:00:31.119 --> 00:00:34.800
 right here on forge and fire
 
 00:00:38.160 --> 00:00:44.000
 welcome back everybody to another
 exciting episode of force and fire i am
 
 00:00:42.079 --> 00:00:47.840
 your co-host nate farm reading allow me
 to introduce my counterpart cole how we
 
 00:00:45.440 --> 00:00:50.719
 doing brother come on stage hey good how
 you doing man
 
 00:00:49.039 --> 00:00:54.079
 doing good it's doing good it's great to
 hear you
 
 00:00:51.680 --> 00:00:57.520
 dude i know i uh we just found out that
 the last like three episodes it's been
 
 00:00:56.000 --> 00:01:02.960
 pulling from the wrong mic and we
 couldn't recognize it because my mic is
 
 00:01:00.559 --> 00:01:06.479
 it's a long story anyways we're back in
 shape we're excited we're here
 
 00:01:06.799 --> 00:01:13.439
 amazing tuesday this is awesome and i
 mean just like our last interview man
 
 00:01:11.600 --> 00:01:16.320
 life's a roller coaster you never know
 you just kind of roll with life's
 
 00:01:14.640 --> 00:01:19.600
 punches right
 that's it that's it you know we just
 
 00:01:17.920 --> 00:01:24.159
 said next tire is gonna be a tech guy so
 if anyone out there is uh really good
 
 00:01:21.200 --> 00:01:29.200
 with tech you're hired all right
 but look speaking of tech uh we got a
 
 00:01:26.799 --> 00:01:35.159
 webinar coming up and it's you know
 coming to you wherever you may be and if
 
 00:01:32.159 --> 00:01:40.000
 you go to our website forge rei
 academy.com
 
 00:01:36.799 --> 00:01:44.320
 webinar we're doing a another free one
 i'm always free as they go and we're
 
 00:01:41.920 --> 00:01:47.680
 diving into why real estate is the most
 effective way to reach financial freedom
 
 00:01:46.159 --> 00:01:51.280
 how to get started and all the kind of
 good little tips and tricks to kind of
 
 00:01:49.040 --> 00:01:56.079
 keep rolling so hopefully we can see
 everybody there
 
 00:01:52.720 --> 00:02:00.320
 but i'm very amped up for it
 dude i'm excited i'm hoping to see as
 
 00:01:58.240 --> 00:02:04.240
 many people as possible let's do it
 likewise but hey i guess uh without
 
 00:02:02.799 --> 00:02:06.799
 further ado let's go into some
 housekeeping stuff because i really want
 
 00:02:05.600 --> 00:02:11.920
 to get rolling with this interview i'm
 really excited for this guest so
 
 00:02:08.800 --> 00:02:15.120
 first as always leave a rating leave a
 review we can keep growing keep
 
 00:02:13.440 --> 00:02:18.480
 educating others
 please subscribe so you don't miss
 
 00:02:16.879 --> 00:02:22.959
 another episode
 and lastly as every single time we're
 
 00:02:21.120 --> 00:02:25.680
 gonna have a good time so please buckle
 up
 
 00:02:23.680 --> 00:02:29.120
 because it's gonna be a hell of a ride i
 love it
 
 00:02:26.720 --> 00:02:33.760
 today our exciting guest we've got
 anthony markey he's coming to us and
 
 00:02:31.520 --> 00:02:37.760
 full transparency uh just a few months
 ago i was actually on his podcast we did
 
 00:02:35.440 --> 00:02:41.440
 a pod swap and his story his journey
 it's just incredible it's remarkable he
 
 00:02:39.840 --> 00:02:45.760
 has been uh
 seven years of like entrepreneurial ship
 
 00:02:43.680 --> 00:02:50.160
 uh he's working for business profit
 advocate so without further ado anthony
 
 00:02:48.000 --> 00:02:53.280
 come on stage brother how are we doing
 it's great to see you
 
 00:02:51.680 --> 00:02:55.840
 i'm doing fantastic thanks for having me
 guys
 
 00:02:54.080 --> 00:02:59.040
 the pleasure is all ours man so please
 tell us a little bit about yourself
 
 00:02:56.959 --> 00:03:02.800
 we'll got you here what brought you here
 yeah no that's a pretty good story but
 
 00:03:00.959 --> 00:03:06.640
 to to your guys's intro you know if uh
 if you guys need a tech guy you know i
 
 00:03:03.920 --> 00:03:10.159
 know a guy no but um
 anyway so yeah no been self-employed for
 
 00:03:08.560 --> 00:03:14.640
 seven years i started off in the life
 and health industry uh changed my
 
 00:03:12.800 --> 00:03:17.599
 offerings up quite a bit over the years
 i've really enjoyed certain aspects of
 
 00:03:16.640 --> 00:03:21.200
 what i've been doing all along just
 trying to find my home
 
 00:03:19.680 --> 00:03:24.720
 and like you said what i am now is i'm a
 business profit advocate basically that
 
 00:03:23.280 --> 00:03:27.519
 just means that i help businesses find
 money and save money in ways that they
 
 00:03:26.080 --> 00:03:31.599
 don't know they have available to them
 um i love partnering with folks in the
 
 00:03:29.440 --> 00:03:35.040
 b2b space that hey if i could help your
 client save 50 100 a million dollars
 
 00:03:33.440 --> 00:03:38.080
 that you're 100 000 that year whatever
 it is you're able to come back in and
 
 00:03:36.720 --> 00:03:42.159
 show them what to do with it so we're
 able to
 
 00:03:39.519 --> 00:03:45.920
 not have additive benefits but multiple
 multiplicative so hey mr business owner
 
 00:03:44.480 --> 00:03:49.760
 really happy that they introduced us i
 saved you about a 250 000 this year he's
 
 00:03:48.400 --> 00:03:53.280
 coming in monday to talk to you about
 and then whatever that is so having that
 
 00:03:51.599 --> 00:03:56.480
 conversation before they go buy a boat
 with it let's reinvest it back into the
 
 00:03:54.879 --> 00:04:00.000
 business let's not spin the windfall
 let's spin the roi so that's been my
 
 00:03:58.480 --> 00:04:04.080
 biggest success over the last seven
 years and um you know starting my own
 
 00:04:02.400 --> 00:04:07.920
 podcast like you mentioned having you on
 i was meeting a lot of people that were
 
 00:04:06.560 --> 00:04:11.280
 doing really cool things that were never
 going to be my clients to be fair i can
 
 00:04:09.680 --> 00:04:14.239
 only really help groups that have 10 or
 more full-time employees but a lot of
 
 00:04:12.799 --> 00:04:17.919
 people out there doing doing awesome
 things and i'm meeting some really cool
 
 00:04:16.160 --> 00:04:21.120
 people i want to be able to add value um
 so that's where i know a guy came from
 
 00:04:19.359 --> 00:04:24.320
 so you know meeting like yourself nate
 hearing your story being able to share
 
 00:04:22.560 --> 00:04:27.600
 it and come on and do the same it's it's
 powerful stuff we're getting we're
 
 00:04:25.680 --> 00:04:30.720
 getting way more in depth than we were
 you know five six years ago when i
 
 00:04:29.280 --> 00:04:34.320
 started off where it was all kind of me
 me me we're not in competition we need
 
 00:04:32.400 --> 00:04:37.360
 to be in collaboration so
 that's kind of where i'm at now working
 
 00:04:36.160 --> 00:04:40.880
 with other folks trying to find
 interesting stories finding neat ways to
 
 00:04:39.199 --> 00:04:44.880
 partner or helping others do the same to
 where it might not be something that i
 
 00:04:42.960 --> 00:04:48.720
 can you know put myself into somehow but
 if i can make an introduction between
 
 00:04:46.720 --> 00:04:51.360
 two uh two cool people i'm a big
 believer in the zig ziglar help enough
 
 00:04:50.320 --> 00:04:55.440
 people get what they want you'll get
 what you want um so trying to lead
 
 00:04:53.120 --> 00:04:59.600
 service first
 love that there's so much i want to dive
 
 00:04:57.040 --> 00:05:03.040
 into so first let's dial back and you
 kind of mentioned a little bit about
 
 00:05:00.720 --> 00:05:06.240
 your story um but give me more context
 like what is it that drew you to the
 
 00:05:04.880 --> 00:05:09.680
 space that you're in now why do you
 focus on that what do you like about it
 
 00:05:08.240 --> 00:05:13.840
 and just give us some more like details
 of kind of like what the industry kind
 
 00:05:10.880 --> 00:05:17.440
 of focuses on and you focus on exactly
 yeah so like i said i started off in the
 
 00:05:15.680 --> 00:05:21.680
 b to c side i was meeting with a lot of
 people just individual um and that was
 
 00:05:20.080 --> 00:05:24.240
 fun because the through line with
 everything that i've enjoyed the most is
 
 00:05:22.960 --> 00:05:27.199
 building a relationship having a
 conversation getting to know somebody
 
 00:05:25.840 --> 00:05:30.400
 because you get to know them a little
 bit you get to know a lot about what
 
 00:05:28.400 --> 00:05:33.199
 they're doing what their hopes dreams
 what aspirations are
 
 00:05:32.080 --> 00:05:37.680
 and then you're able to kind of help
 them in your one little way um and you
 
 00:05:35.919 --> 00:05:41.440
 know that was nice i was the life and
 health age and i still am you know i'm
 
 00:05:39.120 --> 00:05:43.840
 still licensed that's more a tertiary uh
 thing that i offer or something i'll
 
 00:05:42.720 --> 00:05:48.000
 just refer out depending on the
 relationship but i'm never really able
 
 00:05:46.479 --> 00:05:51.840
 to offer more than just my slice of the
 pie so i was looking for something that
 
 00:05:49.759 --> 00:05:54.320
 can be real collaborative uh because you
 know i don't know if you know much about
 
 00:05:52.960 --> 00:05:58.000
 the insurance space but it's real
 competitive you know i i gotta go out
 
 00:05:56.320 --> 00:06:01.520
 there protect my clients you know other
 people can come in try and flip and it's
 
 00:05:59.600 --> 00:06:04.560
 back and forth and it's kind of a
 you know stinks
 
 00:06:04.880 --> 00:06:10.319
 and i was looking for ways that i might
 you know not have to compete with people
 
 00:06:08.160 --> 00:06:14.400
 but you know find ways of working with
 them um so where i landed with with you
 
 00:06:12.960 --> 00:06:17.520
 know being a business profit advocate
 was kind of a happy accident i kind of
 
 00:06:15.759 --> 00:06:20.720
 backed into it i was wanting to get more
 into the group side because that way you
 
 00:06:19.280 --> 00:06:24.160
 can help more people at once you know
 it's not just one-on-one on one it's one
 
 00:06:22.639 --> 00:06:28.319
 on a hundred one on a thousand one on
 however many
 
 00:06:25.759 --> 00:06:31.680
 um and it's real competitive there too
 same exact kind of thing just on a
 
 00:06:29.600 --> 00:06:35.120
 bigger scale um so i was like what
 offers are there that most folks don't
 
 00:06:33.919 --> 00:06:39.759
 know that they have because it's almost
 like a trope anymore where uh companies
 
 00:06:38.319 --> 00:06:43.919
 you know they'll be like oh amazon
 doesn't pay taxes and that's as far into
 
 00:06:41.759 --> 00:06:46.960
 it as they're gonna look um so i was
 like okay we'll look a little bit deeper
 
 00:06:45.360 --> 00:06:49.759
 because most folks don't they don't have
 the time they're mostly working on their
 
 00:06:48.639 --> 00:06:53.600
 business during their business trying to
 grow it they don't have time to find you
 
 00:06:51.360 --> 00:06:56.880
 know these different avenues so i did i
 went out i found a couple different
 
 00:06:54.800 --> 00:07:00.000
 areas that uh are really good additions
 to what most companies are doing and
 
 00:06:58.160 --> 00:07:03.360
 then on top of that they partner really
 well with the people they're already
 
 00:07:01.759 --> 00:07:06.639
 working with so i'm not coming in trying
 to replace somebody so if they already
 
 00:07:04.800 --> 00:07:09.680
 have somebody in a certain space great
 you handle that side of the pie i'm
 
 00:07:08.160 --> 00:07:12.960
 gonna handle this one now your client
 has more money that you're able to help
 
 00:07:10.880 --> 00:07:17.440
 them with so it really synergizes and
 it's really been what i've what i wanted
 
 00:07:15.120 --> 00:07:20.880
 to do where you know first you're
 thinking is i gotta go out and get as
 
 00:07:18.720 --> 00:07:24.479
 many clients as i can uh but where i'm
 at now is i gotta go make as many strong
 
 00:07:22.639 --> 00:07:29.319
 relationships as i can find people that
 i'm able to help and then help their
 
 00:07:25.840 --> 00:07:29.319
 people as well
 
 00:07:30.080 --> 00:07:37.199
 love that i love it and then so
 just before i dive into a little bit
 
 00:07:35.199 --> 00:07:41.280
 more and a couple other questions but
 can you walk me through
 
 00:07:39.199 --> 00:07:45.360
 what a relationship would look like
 let's just say you you meet somebody and
 
 00:07:43.759 --> 00:07:49.199
 we can even use the same conversation
 with like the amazon so how do you make
 
 00:07:47.840 --> 00:07:53.039
 that introduction how do you make the
 connection um and then what does it look
 
 00:07:51.199 --> 00:07:56.639
 like once you find some of those hidden
 clues or you're mentioning amazon not
 
 00:07:54.960 --> 00:08:01.840
 paying taxes how does that then
 circulate to be able to help grow that
 
 00:07:59.199 --> 00:08:04.479
 or find that roi
 yeah
 
 00:08:02.639 --> 00:08:08.800
 so a good example would be let's say
 somebody's in the b2b space uh an easy
 
 00:08:06.639 --> 00:08:12.800
 example would be digital marketer
 or insurance agent or you know benefits
 
 00:08:11.680 --> 00:08:15.599
 whatever it is
 um most companies out there have
 
 00:08:14.400 --> 00:08:18.800
 inefficiencies that they don't know
 about they might not be taking advantage
 
 00:08:17.280 --> 00:08:21.280
 of certain programs out there they you
 know don't think they might qualify for
 
 00:08:20.560 --> 00:08:26.240
 so
 uh a recent example would be helping a
 
 00:08:24.000 --> 00:08:30.240
 group out in california um they're a
 warehouse company uh had about eight or
 
 00:08:28.319 --> 00:08:34.640
 nine employees but they were developing
 uh a kind of a cool system where they
 
 00:08:32.399 --> 00:08:37.760
 have a drone and it synced to an app and
 then the drone would fly up and down the
 
 00:08:36.399 --> 00:08:41.279
 aisles of the warehouses and they did
 all the inventory infraction at the time
 
 00:08:39.919 --> 00:08:45.600
 they didn't know by doing that they're
 actually doing qualifying actions for
 
 00:08:43.360 --> 00:08:49.040
 research and development tax credits so
 was introduced to them through a third
 
 00:08:47.120 --> 00:08:53.440
 party where you know they were the they
 were the the marketers for that business
 
 00:08:51.440 --> 00:08:56.720
 um went in save them about 70 thousand
 dollars this year and got them a return
 
 00:08:55.040 --> 00:09:00.320
 for the previous three of about a
 hundred and seventy hundred sixty five
 
 00:08:58.080 --> 00:09:03.279
 hundred and seventy um so you know it's
 over a quarter million dollars that they
 
 00:09:01.680 --> 00:09:06.720
 were just gonna leave on the table and
 now that digital marketer can go back in
 
 00:09:04.880 --> 00:09:09.360
 and say hey let's talk about ad spend uh
 we're to use some of that found money to
 
 00:09:08.080 --> 00:09:12.240
 reinvest in the business and help it
 grow
 
 00:09:10.399 --> 00:09:15.040
 and there's other products other areas
 where i'm able to help so
 
 00:09:14.160 --> 00:09:18.320
 we have
 specific health management programs that
 
 00:09:16.880 --> 00:09:21.120
 lead to net savings on companies
 payrolls
 
 00:09:19.440 --> 00:09:24.640
 where if they already have a insurance
 broker let's say they go oh i have been
 
 00:09:22.640 --> 00:09:28.000
 i have benefits i'm married to my broker
 or my broker's my uncle last thing i
 
 00:09:26.480 --> 00:09:32.160
 want to do is go in there and you know
 cause strife across the dinner table at
 
 00:09:30.000 --> 00:09:34.320
 christmas right um so if i'm able to go
 in there and say nope we're not going to
 
 00:09:33.120 --> 00:09:37.440
 replace or change anything that you're
 currently doing we're just going to
 
 00:09:35.200 --> 00:09:40.720
 enhance it the benefits to the employer
 are hey we're going to save an average
 
 00:09:38.880 --> 00:09:45.519
 of 600 a year per employee under payroll
 taxes we're going to add uh extra
 
 00:09:43.360 --> 00:09:48.080
 revenue uh higher pay for the employees
 that are on the program and they're
 
 00:09:46.959 --> 00:09:51.200
 going to get added benefits that don't
 interfere with what they have that's
 
 00:09:49.600 --> 00:09:53.600
 perfect because now that insurance
 broker
 
 00:09:52.080 --> 00:09:56.800
 he can have you know depending on the
 way they have it set up they can have
 
 00:09:55.200 --> 00:09:59.920
 better conversations saying hey your
 renewals actually aren't going up this
 
 00:09:58.160 --> 00:10:03.200
 year as much as we thought because of
 what we're able to do and you save money
 
 00:10:01.519 --> 00:10:06.800
 so we can offer more benefits so it's
 really cool partnerships that you know
 
 00:10:04.959 --> 00:10:09.839
 would otherwise not happen if i was just
 going in there saying we're gonna
 
 00:10:07.760 --> 00:10:16.079
 replace everything right there that's my
 uncle go away right but i'd rather work
 
 00:10:12.320 --> 00:10:19.040
 with them so areas like that
 that's awesome that's awesome and i love
 
 00:10:17.920 --> 00:10:23.040
 the examples that you gave because it
 gives a lot more clarity um it's really
 
 00:10:21.440 --> 00:10:26.800
 interesting to hear how you're
 searching for these ways that are
 
 00:10:25.040 --> 00:10:29.680
 very different or i don't say unique but
 different and applying to these people
 
 00:10:28.480 --> 00:10:34.240
 that don't have the time and energy to
 do it um it's such a value add so
 
 00:10:32.880 --> 00:10:37.680
 on that note though i'm sure you had a
 lot of difficulty or just challenges
 
 00:10:36.320 --> 00:10:42.560
 building your business and kind of
 growing so talk to us about some of that
 
 00:10:40.240 --> 00:10:46.399
 stuff just as an entrepreneur what were
 things that you ran into in just stages
 
 00:10:44.480 --> 00:10:49.360
 of your growth what were things that you
 you know maybe other people are running
 
 00:10:47.839 --> 00:10:51.760
 into that you might have seen past at
 this point that you can kind of talk
 
 00:10:50.399 --> 00:10:55.680
 about
 yeah i think i think the big one that we
 
 00:10:53.760 --> 00:10:59.440
 all face right at the front is you know
 going from whatever we were doing to
 
 00:10:58.000 --> 00:11:03.279
 something in the entrepreneurship world
 where it's i'm going to give up my w-2
 
 00:11:01.440 --> 00:11:06.640
 job i'm going to give it my benefits to
 take a swing at something that might not
 
 00:11:04.720 --> 00:11:09.279
 work and you have people out there like
 you're making such good money you have
 
 00:11:08.079 --> 00:11:12.480
 such a good job and you're going to just
 throw it away to go do blank it doesn't
 
 00:11:11.279 --> 00:11:17.040
 even matter just whatever it is you're
 going to have the naysayers um
 
 00:11:15.360 --> 00:11:20.000
 but what i've realized is
 if you don't have the job you want
 
 00:11:18.720 --> 00:11:24.000
 you're probably not gonna find it you
 might just need to make it right uh
 
 00:11:22.240 --> 00:11:26.959
 you're gonna work more i can tell you
 that you're gonna have days when you're
 
 00:11:25.680 --> 00:11:30.480
 you're kind of fed up and you're just
 scrolling through link zip zip recruiter
 
 00:11:29.200 --> 00:11:34.000
 linkedin indeed just looking at
 everything like wow man
 
 00:11:32.320 --> 00:11:37.279
 you'll get over the next day uh you're
 like okay maybe it's not so bad because
 
 00:11:35.360 --> 00:11:41.120
 then you remember uh for me i was a
 painter sandblaster for a while so going
 
 00:11:39.519 --> 00:11:44.160
 outside working overnights in the winter
 when it was negative 40 wind chill like
 
 00:11:42.560 --> 00:11:48.079
 you know what maybe uh getting told no
 is not so bad right if i if i get a
 
 00:11:46.240 --> 00:11:51.360
 couple notes maybe it's i don't have to
 try and use a use a porta potty negative
 
 00:11:49.839 --> 00:11:55.839
 40 degree weather right with with
 overalls on um so you're gonna have you
 
 00:11:54.480 --> 00:11:58.800
 can have challenges like that and then
 as you go through each you're going to
 
 00:11:57.600 --> 00:12:02.320
 have challenges along the way depending
 on what you're doing it's going to be
 
 00:11:59.920 --> 00:12:05.360
 you know industry specific uh whether on
 the insurance side whether it's
 
 00:12:03.440 --> 00:12:08.639
 chargebacks i'm sure on the real estate
 side there's some that everybody faces
 
 00:12:06.880 --> 00:12:11.760
 no matter what and then you're going to
 have the ones that you can avoid so
 
 00:12:10.000 --> 00:12:14.399
 trying to find mentorship
 that somebody could teach you along the
 
 00:12:12.959 --> 00:12:17.279
 way and say hey
 you're heading toward this you might
 
 00:12:15.680 --> 00:12:21.120
 want to divert because when i fell on my
 face that was no fun so trying to find
 
 00:12:19.519 --> 00:12:24.000
 shortcuts and things do that and then as
 you grow
 
 00:12:22.320 --> 00:12:26.880
 you get over the three four or five year
 mark where most folks you know never
 
 00:12:25.600 --> 00:12:30.959
 make it to
 um maybe your offers change maybe it's
 
 00:12:29.200 --> 00:12:34.560
 trying to decide hey i don't really like
 where this industry is at uh and then
 
 00:12:33.279 --> 00:12:36.880
 you have to make the decision on whether
 or not you're going to try and be a
 
 00:12:35.519 --> 00:12:39.440
 difference in it right if you see some
 stuff you don't like in it try and make
 
 00:12:38.160 --> 00:12:43.040
 a difference in it or just move away
 from it because sometimes maybe it's
 
 00:12:41.040 --> 00:12:46.639
 just not worth your uh mental health to
 try and overcome some issues that you
 
 00:12:44.959 --> 00:12:52.399
 see inside of things
 so just constantly be willing to fail
 
 00:12:50.399 --> 00:12:57.120
 i like to look at it as if you knew
 tomorrow that if you went and failed 10
 
 00:12:55.120 --> 00:12:59.839
 times in a row the 11th time you were
 going to be a millionaire right you
 
 00:12:58.480 --> 00:13:03.680
 would just go do it as fast as possible
 you would just go try 10 things
 
 00:13:01.040 --> 00:13:06.399
 immediately and see what happened
 and that's kind of the way that
 
 00:13:04.880 --> 00:13:09.600
 entrepreneurship works you don't have a
 set amount
 
 00:13:07.519 --> 00:13:13.600
 it's an undetermined amount so you can
 fail 10 50 100 times but as long as
 
 00:13:12.079 --> 00:13:17.040
 you're still trying you're still you
 know pushing forward you're going to
 
 00:13:15.200 --> 00:13:20.000
 eventually find something that works
 and you're going to be able to learn
 
 00:13:17.839 --> 00:13:22.800
 from all that across along the way so if
 you're really slow learner yeah it's
 
 00:13:21.360 --> 00:13:26.480
 gonna take you longer or you might you
 know you might be lucky and hit
 
 00:13:23.839 --> 00:13:29.680
 something sooner so just be willing to
 embrace you know what you're going
 
 00:13:28.320 --> 00:13:33.240
 through and know that you know is it
 better than the alternative
 
 00:13:34.079 --> 00:13:40.639
 my gosh
 so many gems just dropped those that are
 
 00:13:38.240 --> 00:13:45.279
 listening pause we say what's up paul's
 rewind listen to that whole thing
 
 00:13:42.959 --> 00:13:48.279
 all over again please and then a third
 time
 
 00:13:48.320 --> 00:13:54.880
 use the words carefully
 anthony you just dug into
 
 00:13:52.560 --> 00:14:00.800
 the specifics of what entrepreneurship
 is right i i like often use the analogy
 
 00:13:58.639 --> 00:14:04.240
 of like putting put in like a maze
 and you're trying to get to that cheese
 
 00:14:02.560 --> 00:14:08.560
 in the middle of the maze and you keep
 running into dead ends
 
 00:14:05.839 --> 00:14:11.120
 but if you have perseverance if you have
 a team if you have the network if you
 
 00:14:10.160 --> 00:14:15.920
 have the resource if you have the
 determination to drive you just keep
 
 00:14:13.360 --> 00:14:18.959
 going on that 11th time you're gonna
 make
 
 00:14:16.639 --> 00:14:22.079
 so you just keep pushing forward now
 so many other things i want to dive into
 
 00:14:20.480 --> 00:14:25.760
 but i've got to ask you so when you made
 that initial change getting outside of
 
 00:14:24.240 --> 00:14:29.519
 the negative 40 degree weather in a
 porta potty decided to go into this
 
 00:14:27.600 --> 00:14:33.839
 entrepreneurship right
 what was it like to try to establish
 
 00:14:31.839 --> 00:14:37.279
 that network it sounds like you may have
 had some naysayers in your corner that
 
 00:14:35.279 --> 00:14:41.920
 was like dude you're crazy but then once
 you started to also ramp up how did you
 
 00:14:39.680 --> 00:14:44.800
 start to find those that you wanted to
 help
 
 00:14:42.720 --> 00:14:48.560
 you turned into the whole i know a guy
 but now how did you become that guy that
 
 00:14:46.560 --> 00:14:54.240
 knows everyone
 yeah uh it's just you know you're gonna
 
 00:14:51.760 --> 00:14:57.440
 learn uh that your network is a huge
 important part when i first started i
 
 00:14:55.760 --> 00:15:00.480
 was the you know the standard you know
 like everybody starts off you're pitch
 
 00:14:58.800 --> 00:15:02.880
 slapping everybody because everything's
 potentially sell you never sold before
 
 00:15:02.000 --> 00:15:06.079
 so you don't know what you're doing
 you're out there flailing around
 
 00:15:04.399 --> 00:15:08.880
 um but that's all getting reps it's like
 the first time you go to a gym you're
 
 00:15:07.279 --> 00:15:11.279
 not gonna be benching 400 pounds right
 you're gonna you're gonna be wobbly
 
 00:15:10.160 --> 00:15:13.600
 you're gonna have people coming by
 looking at you you're gonna be nervous
 
 00:15:12.480 --> 00:15:16.959
 about it because you know maybe they're
 trying to help you out maybe they're
 
 00:15:14.639 --> 00:15:20.079
 just judging you um but you're gonna
 you're eventually gonna learn how to
 
 00:15:18.079 --> 00:15:23.199
 talk to people uh you're not gonna be
 you know commission breath you're not
 
 00:15:21.600 --> 00:15:26.160
 gonna be pitchy you're not gonna be
 doing all that and as that happens
 
 00:15:25.040 --> 00:15:28.560
 you're gonna start making connections
 with other people that you know are
 
 00:15:27.440 --> 00:15:31.440
 where you're at and you might be able to
 help them along or people that are
 
 00:15:29.680 --> 00:15:34.959
 further down the road and as you start
 making those connections you're gonna
 
 00:15:32.639 --> 00:15:38.639
 realize they open up doors um you know
 especially if they're in different
 
 00:15:36.240 --> 00:15:42.560
 industries uh you're gonna find synergy
 saying oh wait you do this and i do this
 
 00:15:40.720 --> 00:15:45.279
 that kind of works so
 um you're going to find connections like
 
 00:15:44.000 --> 00:15:48.160
 that and it's going to start growing and
 then you have a couple things that you
 
 00:15:46.560 --> 00:15:51.519
 can do you could really
 hone in
 
 00:15:49.199 --> 00:15:55.600
 and try and just manage and nurture just
 like a couple small ones or you might
 
 00:15:53.519 --> 00:15:58.800
 cast a larger net where it's like hey
 i'm gonna try and talk to everybody uh
 
 00:15:57.199 --> 00:16:02.399
 because everybody has a cool story and
 that's kind of where i am now where i i
 
 00:16:00.959 --> 00:16:06.720
 have some really strong relationships
 that i've made over the years and all of
 
 00:16:04.320 --> 00:16:09.040
 that comes with time um find some people
 that are going to be mentors you're
 
 00:16:07.920 --> 00:16:11.360
 going to find some people that you might
 be able
 
 00:16:09.920 --> 00:16:14.880
 to be able to mentor where maybe you
 connect with them on a networking group
 
 00:16:12.639 --> 00:16:17.680
 and go you know you're doing what i did
 and it nobody wants to talk to you
 
 00:16:16.800 --> 00:16:21.600
 anymore
 don't do that um so you're going to be
 
 00:16:20.160 --> 00:16:24.320
 able to make relationships that way and
 then
 
 00:16:22.399 --> 00:16:27.680
 one of the big things too is never burn
 bridges like that you know even if you
 
 00:16:26.000 --> 00:16:30.240
 have a bad experience just be willing to
 walk away be the bigger person and go
 
 00:16:29.120 --> 00:16:32.720
 you know what i'm not going to argue i'm
 not going to fight about this i didn't
 
 00:16:31.360 --> 00:16:34.800
 like the way this works it wasn't just
 for me
 
 00:16:33.600 --> 00:16:37.759
 because a lot of that happens and
 especially in the insurance industry is
 
 00:16:36.079 --> 00:16:40.480
 really where i can talk from where a lot
 of people are like hey i trained you and
 
 00:16:39.279 --> 00:16:43.279
 now you're going yeah i'm trying to do
 what's best for my family but you know
 
 00:16:41.920 --> 00:16:46.240
 no hard feelings i really appreciate who
 you are even if they're mad now three or
 
 00:16:45.120 --> 00:16:49.360
 four years down the line you'll be
 surprised what happens everybody's
 
 00:16:47.680 --> 00:16:52.560
 constantly shifting everybody's doing
 things and because you weren't just out
 
 00:16:51.279 --> 00:16:55.199
 there burning bridges you know you might
 have a connection down the road that you
 
 00:16:53.680 --> 00:16:59.839
 can remake that's gonna you know take
 you somewhere new um so be willing to
 
 00:16:57.279 --> 00:17:03.680
 just kind of be humble uh be
 re read how to win friends and influence
 
 00:17:01.519 --> 00:17:08.400
 people right that's step one uh read it
 probably once a year uh
 
 00:17:05.839 --> 00:17:11.919
 be interested not interesting because
 everybody out there wants to talk about
 
 00:17:10.160 --> 00:17:15.439
 themselves right that's just kind of how
 entrepreneurship that's how people are
 
 00:17:13.679 --> 00:17:20.799
 but especially entrepreneurs so be
 willing to listen engage with people and
 
 00:17:18.640 --> 00:17:24.400
 you know you'll be surprised how big of
 an impact that has just asking genuine
 
 00:17:23.280 --> 00:17:27.600
 questions
 not in it for anything other than to
 
 00:17:25.919 --> 00:17:30.960
 learn who that person is because the
 best way to talk about what you're doing
 
 00:17:29.440 --> 00:17:34.000
 is to ask somebody what they're doing
 because they want it they want to talk
 
 00:17:32.240 --> 00:17:37.520
 about it after they talk for half an
 hour they're going to go hey you know
 
 00:17:35.520 --> 00:17:40.880
 what you're a great listener what is it
 that you do again and now they're going
 
 00:17:38.720 --> 00:17:43.679
 to be genuinely ready to listen to what
 you have to say because you just did it
 
 00:17:42.080 --> 00:17:46.799
 for them so that's how you're going to
 foster those relationships at first and
 
 00:17:45.200 --> 00:17:49.440
 then you're going to stay in contact
 you're going to grow your network and by
 
 00:17:48.240 --> 00:17:53.679
 doing that you're going to find
 different ways to add value even if it's
 
 00:17:50.799 --> 00:17:57.120
 not a sales thing like for example
 most folks i have you know in my network
 
 00:17:55.679 --> 00:18:00.160
 i'm never going to sell them anything
 but they might know somebody that i
 
 00:17:58.960 --> 00:18:03.120
 might be able to help in the future
 possibly but i want to foster that
 
 00:18:01.840 --> 00:18:05.760
 relationship so i'm a little bit higher
 understand and they're standing if they
 
 00:18:04.559 --> 00:18:09.520
 come across somebody it would be a good
 fit for me now they know what i do they
 
 00:18:08.320 --> 00:18:11.760
 genuinely know what i do they're going
 to remember what i do because i was you
 
 00:18:11.120 --> 00:18:15.200
 know
 considered i gave them time
 
 00:18:14.000 --> 00:18:18.880
 and that's just going to pay dividends
 in the long run so as you're building
 
 00:18:16.720 --> 00:18:22.160
 your network just do it by being
 genuinely interested in people um you
 
 00:18:21.039 --> 00:18:26.559
 know some people are going to be more
 natural at that more people are you know
 
 00:18:24.880 --> 00:18:29.440
 more friendly more extroverted other
 people it might be a little bit more
 
 00:18:27.679 --> 00:18:33.520
 work but it's still important to
 take those fundamentals like i said just
 
 00:18:31.919 --> 00:18:36.400
 read how to win friends and influence
 people that's a good starting spot for
 
 00:18:34.799 --> 00:18:39.360
 anybody
 it's so good there's so many things
 
 00:18:38.160 --> 00:18:45.840
 there that i absolutely love that you
 mentioned especially um about you know
 
 00:18:42.400 --> 00:18:48.640
 be interested not be interesting um and
 i think that is just so big i really
 
 00:18:47.520 --> 00:18:52.799
 really like that and i like how that
 applies to absolutely anything any
 
 00:18:50.799 --> 00:18:55.600
 industry um and it just like you said
 pays dividends whether you're in real
 
 00:18:54.480 --> 00:18:59.200
 estate like we are in your raising
 capital whether you're trying to get a
 
 00:18:57.520 --> 00:19:02.880
 deal and talk with homeowners whether
 you're an entrepreneur starting building
 
 00:19:00.799 --> 00:19:05.760
 a business whatever it may be i just
 think that's so absolutely imperative
 
 00:19:04.559 --> 00:19:08.960
 and whether it's just with your family
 or friends just trying to be a better
 
 00:19:06.880 --> 00:19:13.440
 person like it helps you understand them
 like you mentioned um
 
 00:19:11.200 --> 00:19:17.440
 so i want to go into one step deeper
 into marketing and you know
 
 00:19:16.240 --> 00:19:21.440
 whether
 any point that you're in how are you
 
 00:19:19.520 --> 00:19:25.760
 finding your clients how are you
 attracting those clients like what were
 
 00:19:23.360 --> 00:19:29.200
 strategies that you did to get offline
 or excuse me off the porch whatever it
 
 00:19:27.200 --> 00:19:33.039
 was um the reason i asked that is a lot
 of people listening are trying to get
 
 00:19:31.440 --> 00:19:37.120
 off the ground or trying to
 get those first couple clients so what
 
 00:19:35.039 --> 00:19:41.360
 worked for you
 so yeah um that's changed a lot over the
 
 00:19:39.679 --> 00:19:45.039
 years where i'm at now is completely
 different than when i started um you
 
 00:19:43.360 --> 00:19:48.960
 know starting off as just a b2c
 insurance agent it was all buy leads try
 
 00:19:47.520 --> 00:19:53.120
 and get referrals and all that and it
 wasn't for me um where i am now i'm
 
 00:19:51.440 --> 00:19:56.559
 really enjoying it because over the past
 year and a half
 
 00:19:54.400 --> 00:19:58.880
 i was just having a lot of one-on-ones
 and
 
 00:19:57.520 --> 00:20:01.919
 you know i was i had a couple really
 cool people in my corner that were
 
 00:20:00.559 --> 00:20:05.360
 constantly making introductions and they
 still are um
 
 00:20:03.840 --> 00:20:08.000
 so just by networking i was able to meet
 some people that are super connectors
 
 00:20:06.720 --> 00:20:10.720
 and we were able to work back and forth
 but i was having a lot of one-on-ones
 
 00:20:09.520 --> 00:20:13.360
 with like i said people that were never
 going to be clients
 
 00:20:11.919 --> 00:20:16.720
 um and i would talk about you know i'd
 ask them questions about who they are
 
 00:20:15.039 --> 00:20:21.280
 they'd ask me questions about who i am
 we'd have our 30-minute meeting and then
 
 00:20:18.080 --> 00:20:23.679
 we'd never talk again right um so i was
 like there's got to be a better way
 
 00:20:22.480 --> 00:20:26.960
 right i'm not trying to pitch them
 anything i just want to you know create
 
 00:20:25.200 --> 00:20:29.120
 a genuine relationship
 and that's kind of where i know a guy
 
 00:20:28.240 --> 00:20:32.960
 started
 is i was like okay i need to be able to
 
 00:20:30.720 --> 00:20:36.240
 add value to these folks um be able to
 try and you know open up my network a
 
 00:20:34.480 --> 00:20:38.960
 little bit try and see where i might be
 able to make connections to where like i
 
 00:20:37.679 --> 00:20:43.200
 said i might be a little bit higher
 understanding so what i'm doing now is
 
 00:20:41.679 --> 00:20:48.640
 you know i started i know a guy 10 weeks
 ago um
 
 00:20:44.640 --> 00:20:51.919
 in in early october uh
 was having these meetings anyway so i
 
 00:20:50.480 --> 00:20:56.159
 just figured i'd ask them hey if we made
 this all about you and record it could i
 
 00:20:53.760 --> 00:20:59.679
 share it right you'd be surprised how
 many entrepreneurs want to talk about
 
 00:20:57.520 --> 00:21:02.640
 themselves right so there's no there's
 no limit to how many people out there
 
 00:21:00.960 --> 00:21:05.360
 wanna when i have genuine connections
 it's just
 
 00:21:03.600 --> 00:21:09.120
 if i'm able to do that if i'm able to
 record a meeting make it all about them
 
 00:21:06.960 --> 00:21:11.919
 ask genuine questions not so much about
 what they're doing but about who they
 
 00:21:10.559 --> 00:21:14.000
 are what do they love about what they do
 so people can get a little bit that
 
 00:21:13.039 --> 00:21:16.400
 passion
 we can eliminate a lot of those
 
 00:21:15.120 --> 00:21:19.120
 one-on-ones where
 for example you know when i interview
 
 00:21:17.840 --> 00:21:22.960
 interview nate
 if i come across somebody and they go
 
 00:21:21.520 --> 00:21:26.720
 you know and i know nate helps people
 with xyz if i come across somebody they
 
 00:21:24.960 --> 00:21:30.080
 go man i could really use help with this
 area i can just say have you met nate
 
 00:21:28.799 --> 00:21:33.360
 and i send them the recording and then
 one of two things is going to happen
 
 00:21:31.760 --> 00:21:36.960
 either they're going to go you know what
 he's really not my style i don't think i
 
 00:21:35.200 --> 00:21:40.240
 need a service great which i just saved
 any time i didn't make an introduction
 
 00:21:38.240 --> 00:21:44.080
 to him that wasn't going to go anywhere
 or two and way more likely if you've met
 
 00:21:42.080 --> 00:21:47.600
 him oh i love them can you please make
 an introduction right they're going to
 
 00:21:45.520 --> 00:21:51.280
 go into that meeting 25 percent more no
 like trust it's not a cold awkward
 
 00:21:49.200 --> 00:21:54.799
 meeting where somebody goes i don't know
 he was nice to me i might as well you
 
 00:21:52.640 --> 00:21:57.760
 know have this meeting no they're going
 to go into that knowing who date is
 
 00:21:56.640 --> 00:22:00.400
 they're going to have an idea about the
 background what he does they're gonna
 
 00:21:58.880 --> 00:22:03.679
 know a little bit about you know his
 passion and they're gonna be able to ask
 
 00:22:02.080 --> 00:22:07.520
 really specific questions and really get
 into the meet so we're gonna skip that
 
 00:22:05.039 --> 00:22:11.120
 first meeting that ends up turning into
 you never talk to him again and start
 
 00:22:09.840 --> 00:22:13.520
 somewhere between the first and second
 meeting where they're going to ask real
 
 00:22:12.240 --> 00:22:16.240
 questions so you can kind of get down a
 little bit deeper you can spend more
 
 00:22:15.039 --> 00:22:20.400
 time talking about them since you
 already know you know who you are a good
 
 00:22:18.640 --> 00:22:25.039
 bit um so it's going to it's going to
 genuinely genu generate sorry
 
 00:22:23.679 --> 00:22:28.080
 deeper connections right off the bat so
 that's kind of where i'm at now because
 
 00:22:26.799 --> 00:22:31.200
 like i said most folks i talk to aren't
 going to be clients but if i can add
 
 00:22:29.200 --> 00:22:34.720
 value and make introductions and be like
 hey i know a guy i know a gal let's make
 
 00:22:33.039 --> 00:22:38.000
 the introductions here they're way more
 unlikely to keep you know what i do at
 
 00:22:36.320 --> 00:22:41.679
 top of mind to where if they need
 somebody that helps people in the way i
 
 00:22:39.520 --> 00:22:45.679
 do i'm going to be the one they refer
 and that's that's collaboration like i
 
 00:22:43.679 --> 00:22:48.799
 said not competition that's how i want
 to work that's how i'd like to monetize
 
 00:22:47.039 --> 00:22:52.960
 my business it's through everybody
 winning we're all able to kind of handle
 
 00:22:50.480 --> 00:22:57.200
 our sides we're all able to
 make genuine connections and deepen our
 
 00:22:54.559 --> 00:22:57.200
 relationships
 
 00:22:57.360 --> 00:23:03.200
 i love that a thousand percent and
 i should probably say i don't just love
 
 00:23:01.600 --> 00:23:07.360
 it just because you gave me that amazing
 compliment i appreciate that by the way
 
 00:23:05.200 --> 00:23:11.840
 thank you so much but
 the genuine
 
 00:23:09.120 --> 00:23:15.600
 uh mindset behind it and the philosophy
 behind hey
 
 00:23:14.000 --> 00:23:19.440
 let's try to get you out there let's
 listen to your story i'm gonna put it on
 
 00:23:17.600 --> 00:23:22.720
 a social network that anybody could be
 able to go ahead and tune into or if i'm
 
 00:23:21.600 --> 00:23:26.880
 already making these one-on-one
 connections i have that in my repertoire
 
 00:23:25.440 --> 00:23:31.120
 back here to be able to say oh this is
 what you're looking for here's episode
 
 00:23:28.799 --> 00:23:34.000
 789 that you can just go and check out i
 know this person i can make introduction
 
 00:23:32.559 --> 00:23:38.400
 if you feel as though you guys might
 mess in jail well together i love that
 
 00:23:36.240 --> 00:23:43.280
 and i also should preface by saying you
 started in october and we were offline
 
 00:23:41.919 --> 00:23:46.799
 so for those that didn't hear this part
 i'm gonna fill you in now this
 
 00:23:45.120 --> 00:23:51.120
 gentleman's already got 50 episodes
 recorded
 
 00:23:47.919 --> 00:23:55.600
 since october holy cow anthony that is a
 grind if i've ever seen one brother that
 
 00:23:53.039 --> 00:24:03.760
 is awesome oh it's 50 posted there's
 like a 75 recorded ready to go
 
 00:24:00.320 --> 00:24:08.640
 holy cow dude that is awesome man i love
 it so before we get into our next
 
 00:24:05.679 --> 00:24:13.120
 segment i've got to ask you this one
 looking at where you started and where
 
 00:24:10.799 --> 00:24:17.360
 what you got going on right now
 what's your future outlook on where you
 
 00:24:14.720 --> 00:24:20.960
 would take your company what do you want
 to see how do you want things to
 
 00:24:18.559 --> 00:24:24.880
 transpire you're doing amazing things
 right now but i'm sure that you see
 
 00:24:22.559 --> 00:24:28.559
 things a few steps ahead so what's to
 come
 
 00:24:26.080 --> 00:24:33.360
 so i have a i have a a plan in mind for
 the near term um
 
 00:24:31.200 --> 00:24:36.320
 and it's just right in line with what
 i'm doing because my whole career if i
 
 00:24:35.200 --> 00:24:40.240
 take a step back and i look at the
 through line the part that's stuck no
 
 00:24:38.559 --> 00:24:43.440
 matter what i'm doing is this right here
 having conversations learning about
 
 00:24:41.919 --> 00:24:47.440
 people wanting to connect wanting to
 have uh deeper relationships that's been
 
 00:24:45.520 --> 00:24:50.799
 the through line so obviously everything
 that i'm doing has been steered around
 
 00:24:48.880 --> 00:24:54.320
 this so this is just an obvious next
 step um where i'm just gonna do that
 
 00:24:53.039 --> 00:24:59.120
 full time right if i could do this for
 the rest of my life i would be perfectly
 
 00:24:56.320 --> 00:25:02.240
 happy um where i see it going in the
 very near term
 
 00:25:00.400 --> 00:25:05.039
 uh is i'll be having a newsletter that
 goes out so everybody that i've
 
 00:25:03.760 --> 00:25:07.840
 interviewed
 everybody that wants to be a part of it
 
 00:25:06.400 --> 00:25:11.520
 once a week it'll just go out and say
 hey here's who we met this week and
 
 00:25:09.520 --> 00:25:14.400
 it'll have like a professional photo
 couple sentence
 
 00:25:12.880 --> 00:25:18.320
 a blurb about who they are and then the
 link to their recording so a lot of us
 
 00:25:16.320 --> 00:25:21.440
 we might not have time to do actual
 networking and spend a lot of time
 
 00:25:19.919 --> 00:25:24.320
 meeting a bunch of people that might not
 turn into anything right
 
 00:25:23.120 --> 00:25:26.799
 but we still want to have those
 connections we still want to be able to
 
 00:25:25.520 --> 00:25:30.000
 devote as much time as possible because
 we know it's important to build a
 
 00:25:27.760 --> 00:25:33.840
 network um this way every week there's
 going to be you know five maybe seven if
 
 00:25:31.679 --> 00:25:37.440
 i up it to seven days a week um that
 goes out and says here's people here's
 
 00:25:35.679 --> 00:25:40.559
 who they are if you want to know more
 you can watch the full thing so it's
 
 00:25:38.799 --> 00:25:43.679
 like oh here's nate here's what he does
 um yeah no i think i think i want to
 
 00:25:42.000 --> 00:25:46.320
 watch that during lunch break they watch
 it and then they can come back and say
 
 00:25:45.120 --> 00:25:49.360
 yeah he's definitely somebody that i
 wanted to spend time getting to know a
 
 00:25:47.600 --> 00:25:51.520
 little bit deeper maybe they don't
 partner with people in certain
 
 00:25:50.400 --> 00:25:54.159
 industries they go oh so that one
 wouldn't be an introduction for me that
 
 00:25:52.799 --> 00:25:57.360
 one would be an introduction for me but
 this one that could be cool um so every
 
 00:25:56.159 --> 00:26:02.080
 week everybody's going to get some more
 introductions it's just a free way for
 
 00:25:59.200 --> 00:26:05.600
 us to network um because for me
 like i said i don't want to monetize it
 
 00:26:03.600 --> 00:26:10.799
 as hey if you pay me 10 but now i'd
 rather not do that i'd rather be we we
 
 00:26:08.799 --> 00:26:13.600
 network and we monetize it for one
 another through collaboration find
 
 00:26:12.240 --> 00:26:17.679
 people that are going to make genuine
 relationships uh with um and then you
 
 00:26:16.559 --> 00:26:20.240
 know
 exact same for me i'm meeting more
 
 00:26:18.960 --> 00:26:24.159
 people i'm getting introductions that i
 would never have gotten otherwise uh
 
 00:26:22.240 --> 00:26:27.120
 just because i'm leading with service
 and i'm not asking for anything in
 
 00:26:25.679 --> 00:26:31.120
 return if somebody thinks i'm a good fit
 they know what i do uh and they'll know
 
 00:26:29.200 --> 00:26:34.559
 my heart they'll know what my offer is
 uh and it just like i said it raises me
 
 00:26:32.960 --> 00:26:38.559
 a little bit higher in the standing and
 you know
 
 00:26:35.760 --> 00:26:42.159
 that's good enough for me
 fantastic absolutely like that that's
 
 00:26:40.640 --> 00:26:45.760
 great
 i think
 
 00:26:43.200 --> 00:26:50.159
 i think you're ready nate
 i think he's ready oh this is gonna be
 
 00:26:47.760 --> 00:26:54.159
 great so we are jumping into our next
 segment it's
 
 00:26:51.600 --> 00:26:58.640
 getting exciting we're putting you
 in the hot seat this is a fire round
 
 00:26:56.480 --> 00:27:02.960
 don't be nervous
 so what's gonna happen is we're going to
 
 00:27:00.240 --> 00:27:06.080
 fire in succession questions at you
 you can answer as succinctly as you like
 
 00:27:04.559 --> 00:27:09.919
 to whatever the first thing is that
 comes to mind that's the answer that we
 
 00:27:08.080 --> 00:27:14.960
 want to go with and cole and i are going
 to do the best that we can to not say
 
 00:27:12.159 --> 00:27:17.520
 anything we fail every time
 we're going to say this
 
 00:27:18.080 --> 00:27:21.840
 so are you ready for this absolutely
 
 00:27:28.559 --> 00:27:36.080
 all right
 what separates top performing
 
 00:27:32.880 --> 00:27:40.320
 entrepreneurs from the rest of the crowd
 focusing on collaboration and not
 
 00:27:37.840 --> 00:27:40.320
 competitive
 
 00:27:41.279 --> 00:27:48.400
 what's a daily habit that's contributed
 to your success
 
 00:27:44.799 --> 00:27:52.320
 i talk to a new person every day
 what is a piece of advice that you would
 
 00:27:50.480 --> 00:27:56.720
 give to yourself if you're starting
 again
 
 00:27:53.760 --> 00:27:56.720
 build my network sooner
 
 00:27:57.679 --> 00:28:06.240
 what's your favorite business book
 how to win friends and influence people
 
 00:28:03.679 --> 00:28:09.919
 we should have guessed that one
 what is your favorite part of owning
 
 00:28:08.559 --> 00:28:13.120
 your business
 i'm a horrible employee
 
 00:28:15.279 --> 00:28:19.840
 i love it
 what is something new that you've
 
 00:28:18.159 --> 00:28:23.520
 implemented that's helped drive your
 success
 
 00:28:21.360 --> 00:28:26.240
 uh leading with service not asking for
 anything in return
 
 00:28:26.799 --> 00:28:33.360
 so good that was also super fast that
 was great sorry i can't think of more
 
 00:28:31.600 --> 00:28:36.960
 questions harder questions or something
 i don't know holy cow we're going to
 
 00:28:35.360 --> 00:28:39.679
 start this over and you're going to
 expand on all your answers no just
 
 00:28:38.399 --> 00:28:42.320
 kidding
 whatever you want
 
 00:28:40.799 --> 00:28:46.000
 now that was awesome that's fantastic
 and i i love your answers to these um
 
 00:28:44.799 --> 00:28:49.039
 it's really cool it's interesting to
 hear
 
 00:28:47.039 --> 00:28:52.799
 your journey from uh the different
 segments that you went to um the
 
 00:28:51.120 --> 00:28:55.200
 different viewpoints that you're you're
 kind of doing now and how you're
 
 00:28:53.760 --> 00:28:58.399
 building your network and the importance
 that you're relying on your network
 
 00:28:57.039 --> 00:29:01.919
 and it's really neat to see your success
 and as you're building this to see where
 
 00:28:59.919 --> 00:29:06.880
 you're going so i have two
 final questions for you one do you have
 
 00:29:04.480 --> 00:29:09.520
 any final advice for anybody listening
 and two
 
 00:29:08.000 --> 00:29:14.399
 where can people find you where can
 people get in
 
 00:29:10.840 --> 00:29:18.080
 touch yeah my advice would uh it's kind
 of the culmination everything we talked
 
 00:29:16.080 --> 00:29:20.480
 about today you know be interested not
 interesting there's people out there
 
 00:29:19.200 --> 00:29:24.080
 that are doing awesome things that you
 don't know about um the only way you're
 
 00:29:22.559 --> 00:29:27.679
 going to learn about them is
 asking genuine questions of letting them
 
 00:29:25.919 --> 00:29:30.960
 talk don't just wait your turn you're
 not you're not there to kind of get
 
 00:29:29.120 --> 00:29:34.399
 everything out worst case scenario if
 you have a 30 minute appointment with
 
 00:29:32.399 --> 00:29:37.520
 somebody and they spend the entire time
 talking about you know what they're
 
 00:29:35.679 --> 00:29:41.039
 doing and you've been engaged and
 genuinely interested
 
 00:29:39.440 --> 00:29:44.240
 you know who that person is right if
 they want to you know come back at the
 
 00:29:42.320 --> 00:29:48.480
 end and go i am so sorry i nobody's ever
 let me go before right they're super
 
 00:29:46.559 --> 00:29:51.360
 happy to know you right nobody's ever
 let them do that you'll find people
 
 00:29:50.080 --> 00:29:54.720
 saying things all the time like i've
 never told anybody that before because
 
 00:29:53.120 --> 00:29:58.399
 most of us we get our couple minutes in
 and then that's it and wait i'm still
 
 00:29:56.320 --> 00:30:00.720
 going you don't want to stop okay and
 you'll hear things and you'll learn
 
 00:29:59.600 --> 00:30:04.000
 things you'll make connections that you
 wouldn't otherwise make um
 
 00:30:02.880 --> 00:30:06.640
 worst case if somebody talks about
 themselves for 30 minutes and then they
 
 00:30:05.360 --> 00:30:09.440
 have no interest in hearing from you
 great now you know right probably not
 
 00:30:08.399 --> 00:30:13.039
 somebody i'm going to synergize well
 with but at the end of that 30 minutes
 
 00:30:11.120 --> 00:30:15.919
 if they go i am so sorry i just spent
 that entire time talking about myself
 
 00:30:14.399 --> 00:30:19.440
 can we please find the time to talk to
 you now you can do the same you can
 
 00:30:17.520 --> 00:30:22.159
 really go into detail without having to
 worry about taking up time and they're
 
 00:30:21.200 --> 00:30:25.760
 going to be intrigued they're going to
 be interested and you're going to have
 
 00:30:23.520 --> 00:30:29.520
 deeper deeper connections so just be
 interested in people
 
 00:30:27.360 --> 00:30:33.760
 and if and if you can you know focus
 enough to ask good questions good things
 
 00:30:31.760 --> 00:30:37.200
 are going to happen um
 and then you know in order to find me
 
 00:30:35.200 --> 00:30:40.799
 i'm on all the social medias i can share
 my link to you to my podcast or
 
 00:30:39.440 --> 00:30:43.520
 my scheduling link i'd love to have a
 conversation with you the only two
 
 00:30:42.240 --> 00:30:47.120
 things i really
 require when i'm talking to somebody
 
 00:30:45.279 --> 00:30:50.559
 like as a guest on my show is have
 something of value to offer right if
 
 00:30:48.880 --> 00:30:55.440
 you're selling snake oil probably
 probably not going to be able to find
 
 00:30:51.840 --> 00:30:58.640
 synergies uh and two be passionate right
 that's that's what i want that's what
 
 00:30:56.640 --> 00:31:01.440
 people want you know if if somebody just
 wants to buy
 
 00:31:00.000 --> 00:31:04.640
 you know let's say a good example would
 just be insurance if somebody wants to
 
 00:31:02.640 --> 00:31:07.760
 buy insurance and they don't care about
 the person they're just going to go
 
 00:31:05.440 --> 00:31:10.720
 online and figure it out um but if they
 want to make a connection they want to
 
 00:31:09.039 --> 00:31:14.159
 trust somebody you need to be passionate
 about it if i ask you hey so why do you
 
 00:31:12.559 --> 00:31:17.600
 do this what's your what's your passion
 here i don't know it pays the bills
 
 00:31:16.399 --> 00:31:20.080
 probably not going to be a good guess
 probably not going to have a long
 
 00:31:18.559 --> 00:31:23.200
 conversation but if you can really go
 into detail
 
 00:31:21.200 --> 00:31:26.480
 oh i just love i love teaching people
 financial literacy i love
 
 00:31:24.960 --> 00:31:29.679
 letting people know what's coming their
 way so that they don't have to make the
 
 00:31:27.919 --> 00:31:32.960
 same mistakes that i had in my family or
 my why or whatever it is that's who
 
 00:31:31.840 --> 00:31:36.640
 people want to meet and it doesn't
 matter the industry like i said as long
 
 00:31:34.480 --> 00:31:39.840
 as it's not snake oil everybody's going
 through the same stuff everybody has you
 
 00:31:38.320 --> 00:31:44.159
 know interesting stories you just got to
 be willing to listen and that's who i
 
 00:31:41.840 --> 00:31:48.399
 want to meet so yeah long story short my
 link tree find me anywhere i know a guy
 
 00:31:48.480 --> 00:31:54.880
 love it we'll link to that
 amazing um as cold as mentioned
 
 00:31:53.440 --> 00:31:57.840
 all of it plus the description will be
 linked down below make sure that you
 
 00:31:56.320 --> 00:32:00.799
 guys check that out
 for those of you that are driving make
 
 00:31:59.200 --> 00:32:04.559
 sure that you get home safe thank you
 all so much for tuning in to this
 
 00:32:02.399 --> 00:32:08.799
 awesome episode of forage and fire
 looking forward to seeing everybody on
 
 00:32:05.919 --> 00:32:12.080
 the next episode our house is your house
 so as you continue to grow as you
 
 00:32:10.399 --> 00:32:15.679
 continue to expand anthony especially
 once that newsletter comes out add call
 
 00:32:14.080 --> 00:32:18.960
 myself to that list we would love to be
 a supporter we'd love to rock in your
 
 00:32:17.200 --> 00:32:22.000
 corner we'd also love to have you on
 next season as well so we can also hear
 
 00:32:20.720 --> 00:32:26.799
 about some of the growth that you've had
 and progression within your company so
 
 00:32:24.080 --> 00:32:32.039
 thank you so much you guys take care get
 home safe we'll see on the next episode
 
 00:32:29.039 --> 00:32:32.039
 peace
 
 00:32:45.919 --> 00:32:48.000
 you