Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast
A top content creation and social media marketing podcast for women entrepreneurs growing their business while working a 9-5.
Hosted by Carli LeBlanc, content strategist and social media marketing expert, this show helps busy side-hustlers simplify their marketing, show up online with confidence, and attract clients — without the burnout.
Tune in for weekly episodes that cover:
- Content creation strategies for social media
- Social media marketing tips that convert views into sales
- Productivity hacks for content batching and consistent posting
- Digital marketing, email funnels, and brand visibility
- Work-life balance tips for building your business on the side
If you're a woman entrepreneur who wants to grow your personal brand and build a business that stands out online, this podcast is your weekly dose of marketing strategy and motivation.
Tune in weekly for honest conversations, expert interviews, and practical tips to grow your business, boost visibility, and market with confidence.
Subscribe now and join the community of ambitious women building profitable businesses — one podcast episode at a time.
Follow @carlidorlynn and @thesidehustlherpodcast on Instagram to keep learning, growing, and marketing smarter.
Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast
54. How to Create a Promotion that Converts for Your Business
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Marketing your business without a plan is exactly why your content feels scattered, your sales feel inconsistent, and your audience isn’t converting. In this episode, I’m breaking down how to build a marketing campaign that actually works — a strategy you can rinse and repeat every time you launch an offer, promote a service, or run an event.
We’re at the end of the year, which is the perfect time to prep for Q1. Instead of winging it, you’re going to walk into 2026 with clarity, structure, and a campaign that moves the needle. I’m giving you my exact framework I use for Content Days, my in-person events, virtual classes — everything.
By the end, you’ll understand what a campaign actually is, how to build one from scratch, how to track your results, and how to turn your marketing into a repeatable, predictable system.
In this episode, we discuss:
- How to create a strategic marketing campaign around ONE goal so your content actually converts
- The six-step blueprint I use to plan every campaign in my business
- How to track results + build a marketing system you can reuse every time
If you want your 2026 launches, offers, and events to actually perform… start here.
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