Ducks Unplugged
Welcome to Ducks Unplugged—where work, life, and a little bit of chaos come together. Hosted by two marketing minds who keep it real, we dive into business, creativity, and whatever else comes up—no fluff, just good conversation. Expect fresh takes, unexpected tangents, and special guests along the way. Whether you're here for the insights or just the banter, we’ve got you covered.
🎙️ New episodes drop every week(ish)—subscribe now on Spotify, Apple Podcasts, and more!
Ducks Unplugged
Membership Madness: Unplugged
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Memberships are everywhere. That doesn’t mean they’re working.
In this episode of Ducks Unplugged, we go deep on memberships — the good, the bad, and the ones that probably shouldn’t exist at all. We talk through why so many brands rush to launch a membership, what actually makes one valuable, and where things tend to fall apart.
We break down:
- The real difference between memberships, subscriptions, and loyalty programs
- What separates a compelling membership from a forgettable one
- Common mistakes brands keep making (yes, we’re looking at you)
And our favorite part: The Membership Draft — where we pair real brands with the membership ideas they should be launching.
Plus, Deanna learns what a Kölsch is. That alone might be worth the listen. 🍺
🎧 Membership Madness: Unplugged — streaming now wherever you get your podcasts.
