Would you buy a business you knew nothing about?...

Chandler Reed: From Real Estate Analyst to CEO—How I Bought and Turned Around a $7M Business I Found on Twitter

Chandler Reed is the founder of Get Green, a multifamily lighting and energy efficiency company. But just a few years ago, he was a 25-year-old real estate analyst scrolling Twitter when one life-changing tweet launched him into entrepreneurship. In this episode, Chandler shares the behind-the-scenes story of how he acquired and rebuilt a struggling lighting business—before he even knew what ETA or SMB meant.

We cover how Chandler structured a seller-financed deal with no bank debt, why he dove headfirst into operations without prior experience, how he scaled the business from $1M to $3M in a year, and what happened when the multifamily market froze in 2023.

You’ll also learn how he’s now expanding into EV charging, water-saving tech, and nationwide growth—with plans to fully step out of day-to-day operations.

00:00 Intro – Who is Chandler Reed?
01:14 Discovering SMB Twitter & a life-changing tweet
03:40 Finding the business on Twitter & forming a 3-man team
05:15 What the business did and why the seller was exiting
07:00 Valuation and deal structure: $625K with 75% seller financing
09:00 Taking over operations at 25 with no experience
11:18 How Chandler rebuilt the business from the ground up
13:00 Retaining key employees with vision & incentives
16:30 Going from 1M to 3M in revenue
18:00 The crash: interest rates, layoffs & survival mode
21:00 Seller note terms & paying it off 2.5 years early
24:00 Margin breakdown, cash flow & working capital strategy
27:00 Diversifying into EV charging, low-flow plumbing, & smart thermostats
29:00 Strategic rebates & utility partnerships
31:00 Operating nationwide with a subcontractor model
35:00 Building out sales: from cold emails to bar-tab guerrilla marketing
37:00 Lessons from team building & hiring mistakes
40:00 Chandler’s next move: a proper search and freedom from day-to-day
43:00 What he’d do differently & the power of knowing your ideal lifestyle
46:00 Inside the Sam Bootcamp & the SMB Bash
50:00 The real costs of schmoozing in multifamily
52:00 Building a sales pipeline across new verticals
55:00 Final thoughts: What’s next for Chandler?


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