Business Over Cocktails - Behind the Business - Real Talk with Female Entrepreneurs
Welcome to Business Over Cocktails — the podcast where female entrepreneurs, founder stories, and soulful business growth take center stage.
Hosted by business strategist and community builder Lauren Najar, this show dives into the “why” behind the business, the real stories behind entrepreneurship, and the pivotal moments that shape women-led brands.
Expect candid interviews with creative entrepreneurs, behind-the-scenes reflections on small business growth, and bite-sized solo episodes inside The Business Chaser — where we explore authentic visibility, organic marketing, and building a business that actually feels good.
Whether you're scaling a service-based business, navigating a pivot, or craving real talk for entrepreneurs, this is your spot.
Pull up a seat. Pour your favorite drink. Let’s talk business.
Business Over Cocktails - Behind the Business - Real Talk with Female Entrepreneurs
Burnout Led Her Here: A Brand Built with Heart
What happens when the business you built isn't the one you're meant to grow?
In this heartfelt episode, Lauren sits down with Payton Moran, a creative branding strategist who walked away from her first business just months in—right after maternity leave, in the middle of a pandemic, with zero backup plan. What followed was a raw, unexpected pivot that led to a deeply aligned personal brand, a sought-after podcast, and a sold-out women's business conference in the South.
They talk about what it really takes to build a personal brand that feels like you, how to clarify your message without second-guessing everything, and why burnout might just be the beginning of something better. If you're in a season of shifting, questioning, or rebuilding, this conversation is your permission slip to choose differently.
Episode Highlights:
- Quitting her job post-maternity leave and launching a boutique
- Realizing the misalignment and pivoting into branding
- Creating a conference for women entrepreneurs in Alabama
- Embracing her unique voice and letting go of industry “rules”
- Her take on pain point marketing and trust in personal branding
Chapters:
00:01 – Welcome & Guest Introduction
01:06 – The Leap: Quitting Corporate and Starting a Boutique
03:49 – Discovering Branding Through Burnout
10:03 – From Local Events to Launching a Conference
18:31 – Clarifying Your Message & Personal Brand
24:55 – Why She Started Her Podcast & Her Stance on Marketing Trends
35:43 – Hosting with Heart: Behind the Scenes of Her Conference
Connect with Payton Moran:
IG: Instagram.com/paytonmoran__
Website: https://payton-moran-495e.mykajabi.com/
Let’s Stay Connected:
→ Follow Lauren on Instagram: www.instagram.com/laurennajar
→ Learn more or work with me: www.laurennajar.com
→ Follow Business Over Cocktails on IG: www.instagram.com/businessovercocktails
→ Attend Growth & Connect retreats & events: www.instagram.com/growthandconnect
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