Business Over Cocktails - Behind the Business - Real Talk with Female Entrepreneurs
Welcome to Business Over Cocktails — the podcast where female entrepreneurs, founder stories, and soulful business growth take center stage.
Hosted by business strategist and community builder Lauren Najar, this show dives into the “why” behind the business, the real stories behind entrepreneurship, and the pivotal moments that shape women-led brands.
Expect candid interviews with creative entrepreneurs, behind-the-scenes reflections on small business growth, and bite-sized solo episodes inside The Business Chaser — where we explore authentic visibility, organic marketing, and building a business that actually feels good.
Whether you're scaling a service-based business, navigating a pivot, or craving real talk for entrepreneurs, this is your spot.
Pull up a seat. Pour your favorite drink. Let’s talk business.
Business Over Cocktails - Behind the Business - Real Talk with Female Entrepreneurs
Motherhood, Marriage & a Flower Shop w/ Nicole Krygsheld
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What happens when motherhood, loss, and a pandemic collide? For Nicole Krygsheld, it sparked a quiet but powerful transformation. In this episode, Lauren sits down with the founder of Sweet Pea Designs to unpack how a childhood spent in a greenhouse planted the seeds for a dream that would bloom years later through postpartum depression, career pivots, and one life-changing backyard baby shower. Nicole shares the honest truth about starting a business from her basement while raising babies, how flowers became her form of healing, and why her shop is about more than pretty petals—it’s about presence, purpose, and perseverance.
Episode Highlights:
- Growing up in a greenhouse and developing early work ethic
- Navigating postpartum depression and rediscovering purpose
- Starting a floral business from her basement during nap time
- Transitioning from at-home business to storefront in Cedar Lake
- Balancing motherhood, marriage, and entrepreneurship with intention
Chapters:
00:00 – Welcome & Guest Introduction
02:30 – Growing Up in a Greenhouse
08:15 – Postpartum, Purpose & Pivoting
14:45 – Starting Sweet Pea Designs at Home
20:30 – Transition to a Cedar Lake Storefront
28:10 – Balancing Business, Family & Identity
35:50 – Flourishing Moments & Advice for Mompreneurs
Connect with Nicole Krygsheld:
Let’s Stay Connected:
→ Follow Lauren on Instagram: www.instagram.com/laurennajar
→ Learn more or work with me: www.laurennajar.com
→ Follow Business Over Cocktails on IG: www.instagram.com/businessovercocktails
→ Attend Growth & Connect retreats & events: www.instagram.com/growthandconnect
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