Another Word for Living - A LeadingAge Ohio Podcast

14.Selling the Message of Palliative Care with Marian Grant

LeadingAge Ohio

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0:00 | 25:06

What happens when a former beauty industry marketer discovers a mission far more meaningful than cosmetics? In this episode of Another Word for Living, host Susan Wallace talks with Marian Grant about her journey from marketing makeup with supermodels to championing palliative care — what she calls “the best product” she’s ever sold.

Together, they explore why messaging matters, how language shapes public understanding of serious illness and supportive care, and the work behind the SeriousIllnessMessaging.org initiative.