Step aside, Professor— your marketing plan isn’t a TED Talk.

In this episode of Advertising in America, we put the kibosh on one of the most persistent myths in business: that your ad should "educate the consumer." 

Spoiler alert: If your audience walks away from your ad knowing more about your product but still doesn’t want it, you’ve failed, sweetheart.

Ryan, Mick, and Chris roll up their sleeves and take the scalpel to feature-heavy, fact-laden ads that bore instead of sell. You’ll hear stories from Porsche to pork chops, gemology to body spray—and why the only education your ad should deliver is why the customer should give a damn.

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Episode Highlights: 

• Why "telling me about X-factor" is useless unless I care about Y-factor
• How selling benefits still misses the mark if you don't know what I really want
• When to use education (and when to shut up and entertain)
• The difference between marketing, advertising (and a masterclass on Retinol-9)
  
  

If your ads sound like Charlie Brown’s teacher, it’s time to grab a seat, take some notes, and learn how to say something that sticks.

🎧 Hit play. Then stop teaching, start enticing, and for the love of Madison Avenue—talk to the heart, not the hard drive.

Take the Next Step:

Tired of marketing that doesn't move the needle? Need to break through all the noise? In this exclusive one-on-one consultation, Wizard Ryan Chute will help you uncover:

• ‍Overlooked advertising opportunities hiding in plain sight.
• ‍Timeless psychological tactics that drive sales no matter the decade.
• ‍Edgy strategies that capture attention and convert in today’s crowded landscape.

Spots Are Limited —Reserve Yours Now! https://www.wizardofads.services/advertisinginamerica

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