MRS B2B Network

Episode 3: B2B research - setting up and managing B2B online panels

Market Research Society (MRS)

Stephen Bairfelt, Managing Director of Prevision Research and Chair of the MRS B2B Network talks to Colin Turner-Kerr, Managing Director of Testset, about setting up and managing B2B online panels.

Huge thanks to the sponsors of the MRS B2B Network: B2B International, Ronin and Prevision.