Email Marketing Experiments 🧪 | Think It. Test It. Share It
Podcast Mission:
To reveal what actually works (and what doesn’t) in email marketing by showcasing real-life experiments, successes, and flops—helping listeners learn actionable strategies for better open rates, list growth, engagement, and sales.
Email Marketing Experiments is the podcast that pulls back the curtain on what actually works in email marketing—and what flops.
In here, you discover the behind-the-scenes of failed and successful email marketing campaigns
From welcome sequences to sales campaigns, list growth strategies and more, we test ideas, break down results, and spill the tea.
Whether you own an email list or manage one for clients, this show is your guide for smarter, data-driven email marketing.
Think it. Test it. Share it. Learn from our wins and losses—so you don’t have to repeat them.
Email Marketing Experiments 🧪 | Think It. Test It. Share It
#11: How To Build An Email Podcast Funnel that Drives Engagement And Conversion With Candace Dudley
WIn this episode, we sit down with Candace Dudley as she breaks down how she built a system that connects her email marketing strategy with podcasting—and why it’s been a game-changer for growing her community, boosting downloads, and staying consistent with content creation.
She shares how this synergy impacts her launches, what surprised her the most, and how tools like ChatGPT help her maintain voice, consistency, and ease.
If you're wondering whether to grow your email list before launching a podcast, or how to combine both for better results, this one's for you!
GUEST RESOURCES
😎Guest: Candace Dudley
🎙️Podcast: Better Brave podcast, listen here👇
Instagram:
https://www.instagram.com/candacedudley/
Link to community: https://www.facebook.com/share/g/1BXJ3nySPN
🌐Website: https://www.candacedudley.com/
🔍 LISTEN OUT FOR
✅ How she transitioned from teaching into entrepreneurship
✅ What her email marketing looked like before building synergy
✅ How she created a podcast-email funnel that works
✅ Whether her email list drives podcast growth—or vice versa
✅ Surprising ripple effects of combining podcasting with email marketing
✅ Her top advice for anyone trying to replicate her system
✅ Her go-to email marketing tip
✅ A tough moment that almost made her give up on email marketing
⏰ HIGHLIGHTS FROM THE EPISODE
✨ Ready to build a system where your podcast and email marketing fuel each other?
🕒 4:23 – The role email marketing plays in her business today
🕒 5:58 – What job her email marketing is doing in her content funnel
🕒 7:45 – How she previously ran her podcast-email system
🕒 9:54 – How her podcast + email strategy now works in synergy
🕒 13:17 – Using ChatGPT to create teaser content
🕒 19:42 – How her email system supports launches and sales
🕒 21:24 – Tools & workflows she uses to stay consistent
🕒 25:19 – The impact of her system on audience engagement
🕒 26:33 – Which converts better: podcast or email list?
🕒 29:03 – Should you build an email list before podcasting or do both together?
🕒 31:55 – How she keeps her brand voice intact using AI tools
Online Email Marketing School🎓 -
I believe anyone, including you, can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see, confidence and skill come from doing. And in here, that’s how we roll.
LinkedIn - https://www.linkedin.com/company/sapphirelearninghub
Instagram - https://www.instagram.com/sapphirelearninghub
Store - https://sapphirelearninghub.nestuge.com/
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Connect With Host
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
- Work With Me: Click Here to View All Email Marketing Services
- Instagram: https://www.instagram.com/dr.sapphire_/
- LinkedIn: https://www.linkedin.com/in/ayebanoabenwari/