Episode Player
You're Paying More Than Them! Why You Could Be Paying More Than Your Competitors for the Same Clicks
Clicks and Clarity with Claire
🎧 Clicks & Clarity with Claire — Episode: Why You Could Be Paying More Than Your Competitors for the Same Clicks in Google Ads
In this episode, Claire Jarrett unpacks one of the most misunderstood aspects of Google Ads: why some advertisers pay drastically more for the same clicks.
Discover how Google’s obsession with relevance shapes ad pricing, and why Quality Score — an often-overlooked metric — could be silently draining your ad budget or boosting your ROI.
Claire breaks down how Google rewards advertisers with cheaper clicks and how you can turn the algorithm to your advantage. If you’re spending on Google Ads without understanding Quality Score, this episode is your wake-up call.
🖥️ Learn more or book a call at clairejarrett.com
