Forum Radio: Betsy Pearce

Betsy Pearce (New York) talks to Jessica Fellowes about her work as a lawyer and strategic advisor for creative businesses. In the past, Betsy has overseen deals with fashion giants such as Alexander McQueen and Gucci. She talks about how investors need guidance into how creatives work, and creatives need to understand the demands made by investment – sometimes the twain do not meet! 

'Ninety to 94 per cent of investors have to go through a succession crisis, which is expensive: when a fashion company has a founder leave, there's a ten to 15 per cent drop in revenue for the next two seasons,' Betsy explains. Tune in for all this – and more!