The Creative Juice Podcast

He Built Fortnite Games for LEGO, Oral-B (10M Plays!), Adidas & More (CEO Hannes Van der Haegen)

Matthew Zanazzo (Immature Gamer) Season 1 Episode 9

Hannes Van der Haegen (aka UtaSmoota) went from full-time dad and software architect to building one of Fortnite's most successful studios: Team Unite.

In this episode, we cover:
 • How Hannes built a 10M-player Oral-B game
• Creating viral Fortnite maps for LEGO, Adidas, and Gillette
• The real strategy behind discovery, retention, and brand work in UEFN
• Why modular Verse code is the secret weapon for scaling maps
• The most painful bugs and workarounds from Fortnite 1.0
• What’s next for Team Unite and the future of UEFN

📱 Follow Hannes:
 • Twitter/X: https://x.com/UtaSmoota
• LinkedIn: https://www.linkedin.com/in/hannes-van-der-haegen
• Team Unite: https://www.teamunitefn.com/

📱 Follow me on socials:
 • Watch the video: https://www.youtube.com/@ImmatureG/podcasts
• Twitter: www.x.com/immaturegamerx

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Watch the video: https://www.youtube.com/@ImmatureG/podcasts
Twitter: www.x.com/immaturegamerx