The Creative Juice Podcast

From Teenager to CEO: How SirRifty Built a Fortnite Studio with Millions of Players

Matthew Zanazzo (Immature Gamer) Season 1 Episode 12

Dylan “SirRifty” Benn is the 18-year-old CEO of Genesis Studios, the Fortnite UEFN team behind some of the platform’s most ambitious projects. From building Squid Game with over 1M players in a single day to recreating Fortnite’s iconic live events, Genesis is setting new standards for creative studios.

In this episode, we cover:
 • SirRifty’s journey from Roblox to Fortnite UEFN
 • How Genesis Studios scaled from a friend group to a full business
 • The secrets behind Squid Game’s explosive success
 • Building live events that rival Epic’s own
 • Balancing passion, profit, and the creator economy
 • What’s next for Genesis Studios (Big Bang event, new projects, even non-Fortnite games)

📧 Contact Genesis Studios: genesiscreativebusiness@gmail.com

 🐦 Follow SirRifty: x.com/SirRifty

🎙 Follow me on socials:
 • YouTube: https://www.youtube.com/@ImmatureG/podcasts

• Twitter/X: https://x.com/immaturegamerx

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Watch the video: https://www.youtube.com/@ImmatureG/podcasts
Twitter: www.x.com/immaturegamerx