The BFF Club: Where Business & Parenthood Meet

Gifting with Intention - Building a Faith-Filled Business from Home with Kelsey Buelow

In this episode, Kilee chats with Kelsey Buelow, founder of Wonderfully Made Gifting Company—the first Christian luxury gifting company in the United States. Kelsey opens up about her journey from working full-time as an interior designer to building a faith-centered business from her basement with two kids underfoot.

She shares the vulnerable story of wrestling with the lie that corporate gifting was the "smart" path, and how taking a leap of faith toward her true calling brought the most perfect clients straight to her door. From a 2am Pinterest scroll during a nursing session to shipping thousands of gifts nationwide, Kelsey's story is proof that when you align your business with your God-given talents and calling, beautiful things happen.

Best for: Moms building businesses from home, faith-led entrepreneurs navigating growth decisions, and anyone wrestling with the tension between what seems "safe" and what feels right in their calling.

What we cover:

  • How Kelsey started with just $500 (the wholesale minimum!) and six gift boxes
  • The internal battle between profitable corporate gifting and faith-based mission
  • Why she created Post and Prints—a free monthly newsletter with physical scripture cards mailed to 400+ subscribers
  • Practical boundaries: time-blocking, the Brick phone lock, and why her family doesn't have a TV
  • How slowing down became her competitive advantage
  • The difference between tastefully designed faith-based gifts and what already exists in the market

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