The Manage Her
The Manage Her is where motherhood meets leadership, and invisible work gets the spotlight it deserves. Hosted by entrepreneur and author Aimee Rickabus, this show empowers women to reclaim their roles as CEOs of both home and business. With real conversations on emotional wellness, boundaries, feminine leadership, holistic living, and raising the next generation—this is your space to rise, restore, and lead on your own terms.
The Manage Her
Ep. 24 The Manage Her: How Alyssa Nolte Accidentally Built a Tech Company
What if your leadership story didn’t start in a boardroom, but on a high school gym floor, coaching teenagers and solving real-life problems with heart, humor, and grit?
In this episode of The Manage Her, I sit down with Alyssa Nolte, CEO of TruVue, host of The Growth Signal and Taking Back Monday, and one of my favorite accidental entrepreneurs.
Alyssa and I first met on a Viva Women’s Roundtable hosted by Midori Verity, and instantly bonded over our shared experiences as women in tech, moms of young kids, and founders who believe systems and intuition can coexist.
In this episode, we dive into:
✅ How Alyssa went from volunteer dance coach to tech founder
✅ The origin story of Form Dash and what inspired TruVue
✅ Navigating leadership as a mom and a CEO
✅ Using humor and intuition to lead through uncertainty
✅ Why invisible labor IS leadership and how women can own it
✅ What she’s learned hosting two very different podcasts
If you’ve ever wondered if you’re “qualified enough” to start your dream business, or how to balance motherhood with meaningful work, this conversation will inspire you to start before you’re ready.
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🔗 Connect with Alyssa Nolte: https://www.linkedin.com/in/alyssanolte/
🔗 Learn more about TruVue: https://alyssanolte.com
🎙️ Listen to her podcasts: Taking Back Monday and The Growth Signal
📚 Grab the book The Manage Her: https://www.themanageher.com
📲 Follow me on Instagram: @aimeerickabus | @themanageher
#WomenInTech #Entrepreneurship #Leadership #WorkingMoms #TheManageHer #AlyssaNolte #TruVue #AccidentalEntrepreneur #SystemsThinking #Microlearning #FounderStories
