Lost in Translation: The US & UK Accommodation Conversation

Beyond Booking with Situ

Beyond Booking with Situ
Lost in Translation: The US & UK Accommodation Conversation
Mar 12, 2026 Season 1 Episode 6
Situ – The Global Accommodation Agency

While the US and UK may share a language, the way we approach corporate accommodation, client expectations, supplier relationships, and internal processes can be very different. Too often, those nuances get lost in translation. 

This session is designed to unpack these differences in a light, open, and conversational way. Through real-world examples, friendly transatlantic debate, and audience interaction, our Situ hosts and guest speakers will explore how each market operates in practice, where models differ, where they overlap, and what each side can learn from the other. 


What we'll cover:

  • Key differences between the US and UK accommodation sectors, and what they mean in practice.
  • Terminology, processes, and expectations that don’t always translate across markets.
  • How extended stay and corporate accommodation is managed, booked, and marketed on each side of the Atlantic.
  • Where the two models overlap, and where they could borrow ideas from each other.
Episode Artwork Lost in Translation: The US & UK Accommodation Conversation 52:59 Episode Artwork Mind the Gap: Generational shifts shaping business travel 49:50 Episode Artwork The evolution of technology in short and extended stays 43:07 Episode Artwork Regulations of short-term lets in Holland and Amsterdam 43:43 Episode Artwork Regulation of short-term lets in Spain and Barcelona 36:09 Episode Artwork Regulations of short-term lets in the UK and Scotland 37:54